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Special issue: Consumer behavior and retailing

Bearden, William O. (contributor) - 2009

Persistent link: https://www.econbiz.de/10003892401

The Future of Consumption : How Technology, Sustainability and Wellbeing will Transform Retail and Customer Experience

Bäckström, Kristina (ed.); Egan-Wyer, Carys (ed.); … - 2024

Introduction -- The Future of Consumption, Kristina Bäckström, Carys Egan-Wyer & Emma Samsioe -- Part 1 - Technology -- The Intersection of Sustainability and Technology in the Context of the Digital Marketplace, Hela Hassen & Precious Akponah -- Smart Signage: Toward a Transformative Model...

Persistent link: https://www.econbiz.de/10014375079

Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives

Brooksworth, Frederica (ed.); Mogaji, Emmanuel (ed.); … - 2023

public relations advisory roles and developed communication and stakeholder management strategies. …

Persistent link: https://www.econbiz.de/10013504664

Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives

Brooksworth, Frederica (ed.); Mogaji, Emmanuel (ed.); … - 2023

international organisations and national governmental agencies. She held public relations advisory roles and developed communication …

Persistent link: https://www.econbiz.de/10013504679

Commercial communication in the digital age : information or disinformation?

Siegert, Gabriele (ed.); Rimscha, M. Bjørn von (ed.); … - 2017

Editor's preface / Gabriele Siegert, M. Bjørn von Rimscha, and Stephanie Grubenmann -- Information and disinformation about advertising / Kati Förster and Ulli Weish -- Information and disinformation through advertising / Roland Mangold -- Information about users / Andrew McStay -- Inclusion...