Similar Search Results

Dienstleistungskompetenz : strategische Differenzierung durch konsequente Kundenorientierung

Fueglistaller, Urs (ed.) - 2008 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003574242

Selling today : partnering to create value

Manning, Gerald L.; Ahearne, Michael; Reece, Barry L. - 2018 - Fourteenth edition

Persistent link: https://www.econbiz.de/10011569873

Selling today : partnering to create value

Manning, Gerald L.; Ahearne, Michael; Reece, Barry L. - 2012 - 12th ed., international ed.

Persistent link: https://www.econbiz.de/10009008485

Selling today : creating customer value

Manning, Gerald L.; Reece, Barry L.; Ahearne, Michael - 2010 - 11th ed., internat. ed.

Persistent link: https://www.econbiz.de/10003777497

Customer relationship management : concept, strategy, and tools

Kumar, V.; Reinartz, Werner J. - 2018 - Third edition

Persistent link: https://www.econbiz.de/10011663789

Customer Relationship Management : Concept, Strategy, and Tools

Kumar, V.; Reinartz, Werner - 2018 - Third edition

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer...