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Principles of contemporary marketing
Kurtz, David L. - 2012 - 15. ed., international ed.
Persistent link: https://www.econbiz.de/10013500092
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Industrial marketing
McTavish, Ronald - 1980
Persistent link: https://www.econbiz.de/10013487024
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Industrial market research workbook
Prout, T. P. - 1973
Persistent link: https://www.econbiz.de/10000050827
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Drivers of sales and marketing collaboration in business-to-business selling organisations
Le Meunier-FitzHugh, Kenneth; Piercy, Nigel - In: Journal of marketing management : MM 25 (2009) 5/6, pp. 611-633
Persistent link: https://www.econbiz.de/10003874181
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Marketing activities of companies in the educational software sector
Jones, Rosalind; Rowley, Jennifer - In: Qualitative market research : an international journal 12 (2009) 3, pp. 337-354
Persistent link: https://www.econbiz.de/10003876992
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Commercial management : theory and practice
Lowe, David - 2013
Persistent link: https://www.econbiz.de/10010215032
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Strategic industrial marketing
Chisnall, Peter M. - 1989 - 2. ed.
Persistent link: https://www.econbiz.de/10013477086
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Das Ziel - Teil II : die Fortsetzung des Weltbestsellers
Goldratt, Eliyahu M. - 2008 - 2., aktual. Aufl.
Persistent link: https://www.econbiz.de/10003597396