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51
Consumer and retailer promotions : who is better off?
Sigué, Simon Pierre
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 449-460
Persistent link: https://www.econbiz.de/10003794952
Saved in:
52
Retail merchandising and sales promotions
Juan Vigaray, María D. de
;
Gültekin, Beyza
- In:
The global business handbook : the eight dimensions of …
,
(pp. 289-306)
.
2009
Persistent link: https://www.econbiz.de/10003809623
Saved in:
53
Exploring the power of adaptive selling techniques on consumers' buying behaviour
Bauer, Hans H.
;
Martin, Isabel
- In:
European retail research
22
(
2008
),
pp. 51-68
Persistent link: https://www.econbiz.de/10003818163
Saved in:
54
Education and training for visual merchandising in retail companies
Meglič, Jure
;
Vukovič, Goran
- In:
Synthesized organization
,
(pp. 285-304)
.
2009
Persistent link: https://www.econbiz.de/10003822078
Saved in:
55
Slotting allowances and manufacturers' retail sales effort
Foros, Øystein
;
Kind, Hans Jarle
;
Sand, Jan Yngve
- In:
Southern economic journal
76
(
2009
)
1
,
pp. 266-282
Persistent link: https://www.econbiz.de/10003880428
Saved in:
56
Retailer promotion pass-through : a measure, its magnitude, and its determinants
Ailawadi, Kusum L.
;
Harlam, Bari A.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 782-791
Persistent link: https://www.econbiz.de/10003885072
Saved in:
57
Consumer perceptions of extended warranties
Maronick, Thomas J.
- In:
Journal of retailing and consumer services
14
(
2007
)
3
,
pp. 224-231
Persistent link: https://www.econbiz.de/10003458655
Saved in:
58
Do the long-run category demand effects of retailer promotions vary across store types?
Günter, Tobias Maria
;
Klapper, Daniel
- In:
Marketing : journal of research and management
3
(
2007
)
1
,
pp. 17-33
Persistent link: https://www.econbiz.de/10003461561
Saved in:
59
Top European retailers and customer-centred web structuring
Knežević, Blaženka
;
Pejić Bach, Mirjana
;
Strugar, Ivan
- In:
Zagreb international review of economics & business
10
(
2007
)
1
,
pp. 67-83
Persistent link: https://www.econbiz.de/10003470460
Saved in:
60
Do slotting allowances harm retail competition?
Foros, Øystein
(
contributor
);
Kind, Hans Jarle
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003374971
Saved in:
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