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Advertising measurement and decision making
Robinson, Patrick J. - 1968
Persistent link: https://www.econbiz.de/10000670797
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Motivation research : its practice and uses for advertising, marketing, and other business purposes
Henry, Harry - 1958
Persistent link: https://www.econbiz.de/10000674653
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Advertising
Cohen, Dorothy - 1972
Persistent link: https://www.econbiz.de/10000674669
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Advertising media : creative planning in media selection
Brown, Lyndon O.; Lessler, Richard S.; Weilbacher, … - 1957
Persistent link: https://www.econbiz.de/10000674733
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Advertising at the point of purchase
1957
Persistent link: https://www.econbiz.de/10000674862
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Effective communications and advertising for financial institutions
Burns, Thomas J. - 1986
Persistent link: https://www.econbiz.de/10000675314
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Future communications technological advances and their principal implications for advertising
Jugenheimer, Donald W. - 1972
Persistent link: https://www.econbiz.de/10000715769
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Advertising and promotion in food marketing
Gallo, Anthony E. - 1984 - Reprod
Persistent link: https://www.econbiz.de/10000717465
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Perspectives in management, marketing and research
Henry, Harry - 1971
Persistent link: https://www.econbiz.de/10000563226