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The insider's guide to demographic know-how : everything marketers need to know about how to find, analyze and use information about their customers
Wickham, Penelope (contributor) - 1988
Persistent link: https://www.econbiz.de/10000766914
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Marketing research : an applied orientation
Malhotra, Naresh K. - 1999 - 3. ed
Persistent link: https://www.econbiz.de/10000670855
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Contemporary marketing research
McDaniel, Carl D.; Gates, Roger H. - 1999 - 4. ed
Persistent link: https://www.econbiz.de/10000670972
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A selected and annotated bibliography of marketing theory
Thompson, Ralph B.; Faricy, John H. - 1976 - 2., rev. ed
Persistent link: https://www.econbiz.de/10000672421
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The industrial buying decision : implications for the sales approach in industrial marketing
Brand, Gordon T. - 1972
Persistent link: https://www.econbiz.de/10000674403
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Principles of market research
Delens, A. H. R. - 1950
Persistent link: https://www.econbiz.de/10000674512
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Marketing research : text and cases
Boyd, Harper W.; Westfall, Ralph - 1964 - 1. print
Persistent link: https://www.econbiz.de/10000674717
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Effective marketing action
Ewing, David W. (ed.) - 1958
Persistent link: https://www.econbiz.de/10000674737
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A basic bibliography on marketing research
Wales, Hugh G. (contributor); Ferber, Robert (contributor) - 1963 - Rev.
Persistent link: https://www.econbiz.de/10000674765
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Marketing
Beckman, Theodore N.; Davidson, William R. - 1967 - 8. ed
Persistent link: https://www.econbiz.de/10000674791