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The early advertising scene
Leachman, Harden B. - 1985 - Reprint, orig. publ. Wood Dale, Ill. 1949
Persistent link: https://www.econbiz.de/10000697125
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Creative advertising : theory and practice
Moriarty, Sandra E. - 1986
Persistent link: https://www.econbiz.de/10000697394
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Advertising media and markets
Duffy, Ben - 1985 - Reprint, orig. publ. New York 1939
Persistent link: https://www.econbiz.de/10000700850
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The theory of advertising
Scott, Walter Dill - 1985 - Reprint, orig. publ. Boston 1903
Persistent link: https://www.econbiz.de/10000702284
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The trouble with advertising
O'Toole, John E. - 1985 - 2. ed
Persistent link: https://www.econbiz.de/10000703906
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Motivation research : its practice and uses for advertising, marketing, and other business purposes
Henry, Harry - 1958
Persistent link: https://www.econbiz.de/10000674653
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Effective communications and advertising for financial institutions
Burns, Thomas J. - 1986
Persistent link: https://www.econbiz.de/10000675314
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Future communications technological advances and their principal implications for advertising
Jugenheimer, Donald W. - 1972
Persistent link: https://www.econbiz.de/10000715769
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Advertising and promotion in food marketing
Gallo, Anthony E. - 1984 - Reprod
Persistent link: https://www.econbiz.de/10000717465