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Dynamic pricing strategies : uniform or discrimination for multi-channel retailing under platform-based supply chain competition
Li, Yimeng; Xiong, Yu; Zhou, Yu - In: Journal of business research : JBR 166 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014380327
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The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver; Verhoef, Peter C. - In: International journal of research in marketing : IJRM ; … 32 (2015) 4, pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
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Fashion shopping in multichannel retail : the role of technology in enhancing the customer experience
Blázquez, Marta - In: International journal of electronic commerce : IJEC 18 (2013/14) 4, pp. 97-116
Persistent link: https://www.econbiz.de/10010391419
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The comparative performance of online referral channels in e-commerce
Duan, Wenjing; Zhang, Jie Jennifer - In: Journal of management information systems : JMIS 38 (2021) 3, pp. 828-854
Persistent link: https://www.econbiz.de/10012804178
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A conjoint analysis of customers' preferences for e-banking channels
Saxena, Noopur; Gera, Navneet; Nagdev, Kritika; Di … - In: International journal of electronic marketing and … 12 (2021) 1, pp. 52-68
Persistent link: https://www.econbiz.de/10012509384
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Adding bricks to clicks : predicting the patterns of cross-channel elasticities over time
Avery, Jill; Steenburgh, Thomas J.; Deighton, John; … - In: Journal of marketing 76 (2012) 3, pp. 96-111
Persistent link: https://www.econbiz.de/10009778035
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The end of the world as we know it? : the influence of online channels on the luxury customer experience
Klaus, Philipp - In: Journal of retailing and consumer services 57 (2020), pp. 1-7
Persistent link: https://www.econbiz.de/10012305877
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A brand view on the user acceptance of mobile apps : an evidence from India in the multi-channel context
Murugan, Nithya; Jacob, Jayanth - In: International journal of electronic marketing and … 10 (2019) 2, pp. 95-117
Persistent link: https://www.econbiz.de/10012036988
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Why do stores drive online sales? : evidence of underlying mechanisms from a multichannel retailer
Kumar, Anuj; Mehra, Amit; Kumar, Subodha - In: Information systems research : ISR 30 (2019) 1, pp. 319-338
Persistent link: https://www.econbiz.de/10012038230
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Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn; Gijsbrechts, Els; Geyskens, Inge - In: Journal of marketing 85 (2021) 4, pp. 158-178
Persistent link: https://www.econbiz.de/10012593261