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The value co-creation process as a determinant of customer satisfaction
Vega-Vazquez, Manuela; Revilla-Camacho, María Ángeles; … - In: Management decision : MD 51 (2013) 10, pp. 1945-1953
Persistent link: https://www.econbiz.de/10010198589
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Contextualizing value propositions : examining how consumers experience value propositions in their practices
Holttinen, Heli - In: Australasian marketing journal 22 (2014) 2, pp. 103-110
Persistent link: https://www.econbiz.de/10010400510
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The experiential meaning of service quality
Schembri, Sharon; Sandberg, Jörgen - In: Marketing theory 11 (2011) 2, pp. 165-186
Persistent link: https://www.econbiz.de/10009234780
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Critical incidents and the impact of satisfaction on customer share
Doorn, Jenny van; Verhoef, Peter C. - In: Journal of marketing 72 (2008) 4, pp. 123-142
Persistent link: https://www.econbiz.de/10003747976
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Linking perceptual and behavioral customer metrics to multiperiod customer profitability : a comprehensive service-profit chain application
Larivière, Bart - In: Journal of service research : JSR 11 (2008/09) 1, pp. 3-21
Persistent link: https://www.econbiz.de/10003750002
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Commitment to a friend, a service provider, or a service company : are they distictions worth making?
Jones, Tim; Taylor, Shirley F.; Bansal, Harvir S. - In: Journal of the Academy of Marketing Science 36 (2008) 4, pp. 473-487
Persistent link: https://www.econbiz.de/10003800575
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Commitment in der Dienstleistungsbeziehung : Entwicklung eines integrierten Erklärungs- und Wirkungsmodells
Stenglin, Ariane von - 2008 - 1. Auflage
Persistent link: https://www.econbiz.de/10003656809
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Value cocreation in service interactions : dimensions and antecedents
Neghina, Carmen; Caniëls, Marjolein; Bloemer, Johanna M.; … - In: Marketing theory 15 (2015) 2, pp. 221-242
Persistent link: https://www.econbiz.de/10011494612
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Value co-creation : factors affecting discretionary effort exertion
Aggarwal, Praveen; Basu, Amiya K. - In: Services marketing quarterly 35 (2014) 4, pp. 321-336
Persistent link: https://www.econbiz.de/10010465663
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Customer satisfaction as a marketing concept in higher education
Andrlic, Berislav; Budic, Hrvoje; Pismis, Vjekoslav - In: Analele ştiinţifice ale Univerşităţii Alexandru … 60 (2013) 1, pp. 21-30
Persistent link: https://www.econbiz.de/10010390508