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1
Using Cox regression to model customer time to churn in the wireless telecommunications industry
Wong, Ken Kwong-kay
- In:
Journal of targeting, measurement and analysis for marketing
19
(
2011
)
1
,
pp. 37-43
Persistent link: https://www.econbiz.de/10009233560
Saved in:
2
"Developing a taxonomy of usability user types" : a managerial apporach to applying new user research methods for R&D in the telecommunications industry
Dörflinger, Tim
;
Henke, Katja
;
Buchwald, Markus
- In:
The marketing review
8
(
2008
)
4
,
pp. 343-357
Persistent link: https://www.econbiz.de/10003781168
Saved in:
3
Exploring supermarket loyalty card analysis to identify who buys fairtrade
Yamoah, Fred Amofa
;
Fearne, Andrew P.
;
Duffy, Rachel
- In:
The international review of retail, distribution and …
24
(
2014
)
3
,
pp. 328-346
Persistent link: https://www.econbiz.de/10010366988
Saved in:
4
Competing with customer returns policies
Chen, Jing
;
Chen, Bintong
- In:
International journal of production research
54
(
2016
)
7/8
,
pp. 2093-2107
Persistent link: https://www.econbiz.de/10011495809
Saved in:
5
Distinctions between frequent performing arts consumers : implications for segmentation and positioning
Kolhede, Eric
;
Gomez-Arias, J. Tomas
- In:
International journal of arts management
20
(
2017
)
1
,
pp. 31-53
Persistent link: https://www.econbiz.de/10011782133
Saved in:
6
Educing the referral power to tap potential customer segments : a study in Indian perspective
Arora, Mukul
;
Nagdev, Kritika
;
Singh, Raman Preet
; …
- In:
International journal of public sector performance …
4
(
2018
)
2
,
pp. 133-145
Persistent link: https://www.econbiz.de/10011957800
Saved in:
7
Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish
;
Sahu, G. P.
- In:
International journal of business innovation and research
9
(
2015
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
Saved in:
8
Identifikation und Ausschöpfung von Up-Selling-Potenzialen : ein Beitrag zur Segmentierung von Aufsteigern
Pohlkamp, André
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003861595
Saved in:
9
Spatially enabled customer segmentation using a data classification method with uncertain predicates
Fan, Bo
;
Zhang, Pengzhu
- In:
Decision support systems : DSS ; the international journal
47
(
2009
)
4
,
pp. 343-353
Persistent link: https://www.econbiz.de/10003901627
Saved in:
10
Analysing consumer segments to budget for loyalty and promotion programmes and maximize market share
Tsao, Hsiu-yuan
;
Pitt, Leyland F.
;
Campbell, Colin
- In:
Journal of the Operational Research Society : OR
61
(
2010
)
10
,
pp. 1523-1529
Persistent link: https://www.econbiz.de/10008695984
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