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Tourism events in Asia : marketing and development
Hassan, Azizul (ed.); Sharma, Anukrati (ed.) - 2019
Persistent link: https://www.econbiz.de/10011953570
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Effects, role and significance
Connell, Joanne (contributor); Page, Stephen J. (contributor) - 2010
Persistent link: https://www.econbiz.de/10003897077
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Event tourism and destinations : case studies and best practice
Connell, Joanne (contributor); Page, Stephen J. (contributor) - 2010
Persistent link: https://www.econbiz.de/10003897084
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The role of a mega-sporting event in attracting domestic tourists : the case of Seoul
Jeong, Yunduk; Kim, Sukkyu - In: Asia Pacific journal of marketing and logistics 34 (2022) 2, pp. 306-321
Persistent link: https://www.econbiz.de/10013163331
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Sport event and destination co-branding : analysis of social media sentiment in an international, professional sport event crisis
Morgan, Ashlee; Wilk, Violetta; Sibson, Ruth; Willson, … - In: Tourism management perspectives : TMP 39 (2021), pp. 1-12
Persistent link: https://www.econbiz.de/10012631593
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Rio 2016 Olympic Games : Brand and the reciprocal effects of touristic destinations
Ferreira, Luciana Brandão; Giraldi, Janaina de Moura … - In: Journal of vacation marketing 28 (2022) 3, pp. 335-349
Persistent link: https://www.econbiz.de/10013257590
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The impact of the 2008 Beijing Olympic Games on China's destination brand : a U.S.-based examination
Li, Xiang; Kaplanidou, Kyriaki - In: Journal of hospitality & tourism research : JHTR ; the … 37 (2013) 2, pp. 237-261
Persistent link: https://www.econbiz.de/10009779919
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Image recovery from negative media coverage of a sport event : destination, venue, and event considerations
Fairley, Sheranne; Lovegrove, Hannah; Newland, Brianna L.; … - In: Sport management review 19 (2016) 3, pp. 352-360
Persistent link: https://www.econbiz.de/10011598948
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Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts
Hahm, Jeeyeon; Tasci, Asli DA; Breiter Terry, Deborah - In: Journal of travel and tourism marketing 35 (2018) 6, pp. 755-771
Persistent link: https://www.econbiz.de/10011918089
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A longitudinal study of Olympic Games' impact on the image of a host country
Tasci, Asli DA; Hahm, Jeeyeon; Breiter Terry, Deborah - In: Journal of travel and tourism marketing 36 (2019) 4, pp. 443-457
Persistent link: https://www.econbiz.de/10012179418