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ECONIS (ZBW)
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Endogenous evaluation and sequential search
Guo, Liang
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
3
,
pp. 413-427
Persistent link: https://www.econbiz.de/10012593996
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12
Testing the role of contextual deliberation in the compromise effect
Guo, Liang
- In:
Management science : journal of the Institute for …
68
(
2022
)
6
,
pp. 4326-4355
Persistent link: https://www.econbiz.de/10013369061
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13
Overage charge or loyalty discount : when should extra consumptions be penalized or rewarded?
Guo, Liang
- In:
Marketing science
42
(
2023
)
3
,
pp. 614-633
Persistent link: https://www.econbiz.de/10014317449
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14
Strategic communication before price haggling : a tale of two orientations
Guo, Liang
- In:
Marketing science
41
(
2022
)
5
,
pp. 922-940
Persistent link: https://www.econbiz.de/10013373617
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15
Gathering information before negotiation
Guo, Liang
- In:
Management science : journal of the Institute for …
69
(
2023
)
1
,
pp. 200-219
Persistent link: https://www.econbiz.de/10014288566
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16
The Mnemonomics of contractual screening
Guo, Liang
- In:
Management science : journal of the Institute for …
69
(
2023
)
3
,
pp. 1739-1757
Persistent link: https://www.econbiz.de/10014305162
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17
Voluntary quality disclosure and market interaction
Guo, Liang
;
Zhao, Ying
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
3
,
pp. 488-501
Persistent link: https://www.econbiz.de/10003868040
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18
Consumer stockpiling and price competition in differentiated markets
Guo, Liang
;
Villas-Boas, J. Miguel
- In:
Journal of economics & management strategy : JEMS
16
(
2007
)
4
,
pp. 827-858
Persistent link: https://www.econbiz.de/10003591713
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19
Essays on consumption flexibility, stockpiling and market interaction
Guo, Liang
-
2004
Persistent link: https://www.econbiz.de/10003549570
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20
Information acquisition and sharing in a vertical relationship
Guo, Liang
;
Iyer, Ganesh
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 483-506
Persistent link: https://www.econbiz.de/10003984572
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