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Market driven management : str...
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Strategisches Management
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4,062
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4,058
Management
3,871
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3,577
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3,440
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3,323
Brand management
3,045
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3,043
Markenführung
3,038
KMU
3,034
SME
3,032
Organisatorischer Wandel
3,031
Innovation management
2,967
Multinationales Unternehmen
2,940
Electronic Commerce
2,805
Transnational corporation
2,659
Erfolgsfaktor
2,653
marketing
2,604
Wettbewerbsstrategie
2,483
Marktforschung
2,318
Online-Marketing
2,287
Competitive strategy
2,212
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Bruhn, Manfred
370
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322
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291
Pepels, Werner
245
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216
Wiedmann, Klaus-Peter
181
Huber, Frank
155
Bauer, Hans H.
141
Belz, Christian
135
Fritz, Wolfgang
124
Tomczak, Torsten
119
Esch, Franz-Rudolf
115
Diller, Hermann
112
Burmann, Christoph
104
Kreutzer, Ralf T.
101
Backhaus, Klaus
100
Ahlert, Dieter
95
Irwin, Scott H.
94
Sheth, Jagdish N.
94
Kirchgeorg, Manfred
87
Kaiser, Harry M.
86
Simon, Hermann
86
Hitt, Michael A.
83
Kleinaltenkamp, Michael
82
McDonald, Malcolm
80
Kumar, V.
79
Albers, Sönke
78
Reinecke, Sven
76
Hinterhuber, Hans H.
74
Kuß, Alfred
74
Rugman, Alan M.
74
Heinemann, Gerrit
71
Aaker, David A.
70
Zentes, Joachim
70
Vrontis, Demetris
69
Wirtz, Bernd W.
69
Herrmann, Andreas
68
Kühn, Richard
66
Sträßer, Anne-Katrin
65
Berndt, Ralph
62
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Springer Fachmedien Wiesbaden
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Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
American Marketing Association
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Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Verlag Dr. Kovač
115
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Haufe-Lexware GmbH & Co. KG
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Edward Elgar Publishing
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National Bureau of Economic Research
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IGI Global
77
Office of the Chief Economist, Department of Agriculture
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Université Paris-Dauphine (Paris IX)
70
Springer-Verlag GmbH
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Books on Demand GmbH <Norderstedt>
63
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51
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50
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49
De Gruyter Oldenbourg
48
Department of Agricultural and Resource Economics, University of California-Berkeley
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
47
Verlag Franz Vahlen
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
European Society for Opinion and Marketing Research
44
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Springer International Publishing
39
Fördergesellschaft Marketing an der Universität Augsburg
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37
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Europäische Hochschulschriften / 5
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European Journal of Marketing
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Springer eBook Collection / Business and Economics
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Industrial marketing management : the international journal for industrial and high-tech firms
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Research
326
Strategic management journal
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Lehrbuch
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Journal of strategic marketing
230
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Harvard business review : HBR
196
European journal of marketing : EJM
195
Technological forecasting & social change : an international journal
193
Long range planning : LRP ; international journal of strategic management
188
Harvard-Business-Manager : das Wissen der Besten
184
Journal of marketing management : MM
180
essentials
173
The journal of business & industrial marketing
172
Journal of the Academy of Marketing Science
171
Management science : journal of the Institute for Operations Research and the Management Sciences
165
Business horizons
155
Journal of business strategy
155
Journal of marketing
149
Premier reference source
147
Journal of business ethics : JOBE
146
Management decision : MD
139
Management Science
135
Business strategy and the environment
133
Journal of Agricultural and Applied Economics
130
Springer eBook Collection / Business and Management
130
Marketing intelligence & planning
129
Gabler Research
125
Hamburger Schriften zur Marketingforschung
125
Journal of strategy and management
125
Strategy & leadership : a publication of Strategic Leadership Forum
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
21,773
RePEc
6,389
Other ZBW resources
2,106
BASE
1,852
EconStor
358
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351
OLC EcoSci
127
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1
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
Saved in:
2
Bankmarketing im Firmenkundengeschäft : von der Strategie zum Kunden
Schmoll, Anton
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10000622925
Saved in:
3
Segmentation and positioning for strategic
marketing
decisions
Myers, James H.
-
1996
Persistent link: https://www.econbiz.de/10000584302
Saved in:
4
Strategisches
Marketing
für Publikumszeitschriften
Streng, Isabel
-
1996
Persistent link: https://www.econbiz.de/10000585061
Saved in:
5
Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallbeispielen
Meffert, Heribert
;
Bruhn, Manfred
-
1997
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000601077
Saved in:
6
Strategisches
Marketing
: Führungskonzept und Promoter des Reengineering
Schließmann, Christoph Philipp
-
1995
Persistent link: https://www.econbiz.de/10000543183
Saved in:
7
Strategic market management
Aaker, David A.
-
1998
-
5. ed.
Persistent link: https://www.econbiz.de/10000655641
Saved in:
8
Patente im strategischen
Marketing
: Sicherung der Wettbewerbsfähigkeit durch systematische Patentanalyse und Patentnutzung
Faix, Axel
-
1998
Persistent link: https://www.econbiz.de/10000676794
Saved in:
9
Planung von
Marketing
-Strategien : die Entwicklung von
Marketing
-Strategien im strategischen
Marketing
-Planungsprozess ; eine theoretische Analyse unter besonderer Berücksichtigung...
Müller, Wolfgang
-
1986
Persistent link: https://www.econbiz.de/10000712504
Saved in:
10
Le
marketing
stratégique <dt.>
Lambin, Jean-Jacques
-
1987
Persistent link: https://www.econbiz.de/10000716806
Saved in:
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