The use of unilateral pricing policy (UPP), in which the manufacturer sets the common retail price for all retailers, is increasingly popular in the United States as a result of recent legal developments. This paper develops an analytical framework to model UPP in multichannel markets. The...

Over the last century, many firms have primarily relied on their internal laboratories as the main source for Ramp;D. The output from this Ramp;D helped to increase profits and organic growth through the development of new products and processes. However, the increased mobility and availability...