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Creating value through relatio...
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Relationship marketing
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9,369
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Bruhn, Manfred
124
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109
Kumar, V.
82
Huber, Frank
62
Verhoef, Peter C.
57
Han, Heesup
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Piller, Frank T.
53
Gereffi, Gary
52
Grönroos, Christian
52
Hollebeek, Linda D.
52
Pietrobelli, Carlo
52
Rundle-Thiele, Sharyn
52
Reichwald, Ralf
50
Herrmann, Andreas
49
Bauer, Hans H.
47
Stauss, Bernd
45
Kotler, Philip
43
Krafft, Manfred
43
Gil Saura, Irene
42
Palmatier, Robert W.
42
Swinnen, Johan F. M.
42
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40
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40
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40
Wildemann, Horst
39
Svensson, Göran
37
Thaichon, Park
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Wiedmann, Klaus-Peter
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Eggert, Andreas
35
Lindgreen, Adam
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Reinartz, Werner J.
35
Stock-Homburg, Ruth
35
Swoboda, Bernhard
35
Antràs, Pol
34
Rabellotti, Roberta
34
Vargo, Stephen L.
34
Hippner, Hajo
33
Mittal, Vikas
33
Smith, Alan D.
33
Edvardsson, Bo
32
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49
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46
IGI Global
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World Bank Group
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OECD
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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Nomos Verlagsgesellschaft
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IESE Business School, Universidad de Navarra
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Information Resources Management Association
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World Trade Organization
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RWTH Aachen
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Journal of business research : JBR
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606
Industrial marketing management : the international journal for industrial and high-tech firms
517
SpringerLink / Bücher
411
International journal of hospitality management
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The journal of services marketing
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The journal of business & industrial marketing
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The service industries journal
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Journal of strategic marketing
190
Journal of the Academy of Marketing Science
183
International journal of electronic customer relationship management : IJECRM
146
Technological forecasting & social change : an international journal
140
International journal of contemporary hospitality management
134
Gabler Edition Wissenschaft
133
Journal of marketing
131
Tourism management : research, policies, practice
129
Journal of marketing management : MM
128
Journal of service management
127
Journal of service research : JSR
125
Journal of travel and tourism marketing
122
Cogent business & management
121
European journal of marketing : EJM
119
European Journal of Marketing
117
Journal of hospitality marketing & management
117
The journal of brand management : an international journal
117
Psychology & marketing
116
Marketing intelligence & planning
114
Asia Pacific journal of marketing and logistics
113
Journal of retailing
111
The journal of product & brand management
111
Journal of Business & Industrial Marketing
108
Springer eBook Collection
106
International journal of production economics
105
Journal of business ethics : JOBE
104
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Services marketing quarterly
98
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
97
Service business
94
Journal of Social Marketing
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
91
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ECONIS (ZBW)
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Other ZBW resources
1,025
RePEc
557
USB Cologne (EcoSocSci)
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EconStor
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BASE
85
OLC EcoSci
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151
The service excellence and innovation model : lessons from IKEA and other service frontiers
Edvardsson, Bo
;
Enquist, Bo
- In:
Total quality management & business excellence : an …
22
(
2011
)
5
,
pp. 535-551
Persistent link: https://www.econbiz.de/10009243166
Saved in:
152
How B2B companies create economic value by designing experiences and transformations for their customers
Pine, B. Joseph
- In:
Strategy & leadership : a publication of Strategic …
43
(
2015
)
3
,
pp. 2-6
Persistent link: https://www.econbiz.de/10011393012
Saved in:
153
Co-creating service experience
Jaakkola, Elina
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011401228
Saved in:
154
Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina
;
Helkkula, Anu
;
Aarikka-Stenroos, Leena
- In:
Journal of service management
26
(
2015
)
2
,
pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
Saved in:
155
Co-creating service experience practices
McColl-Kennedy, Janet R.
;
Cheung, Lilliemay
;
Ferrier, …
- In:
Journal of service management
26
(
2015
)
2
,
pp. 249-275
Persistent link: https://www.econbiz.de/10011401339
Saved in:
156
Using service logic to redefine exchange in terms of customer and supplier participation
Pires, Guilherme D.
;
Dean, Alison
;
Rehman, Muqqadas
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 952-932
Persistent link: https://www.econbiz.de/10010516678
Saved in:
157
Determining value in a complex service setting
Plewa, Carolin
;
Sweeney, Jillian C.
;
Michayluk, David
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
5
,
pp. 568-591
Persistent link: https://www.econbiz.de/10011417693
Saved in:
158
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
Saved in:
159
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
160
Value creation : an internal customers' perspective
Grace, Debra
;
Lo Iacono, Joseph
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 560-570
Persistent link: https://www.econbiz.de/10011418369
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