//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Développement et validation de...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Emotion
10,252
Markenartikel
8,093
Brand
8,024
Consumer behaviour
7,397
Konsumentenverhalten
7,394
Brand management
5,796
Markenführung
5,792
Markenimage
3,661
Brand image
3,633
Relationship marketing
2,150
Beziehungsmarketing
2,149
Theorie
1,294
Theory
1,292
Customer satisfaction
1,110
Kundenzufriedenheit
1,105
Cognition
1,041
Kognition
1,040
Brand loyalty
994
Social Web
983
Social web
983
Personality psychology
963
Persönlichkeitspsychologie
963
Werbewirkung
955
Advertising effects
946
USA
899
United States
887
Markentreue
879
Experiment
864
Intelligenz
818
Intelligence
815
Deutschland
736
Online-Marketing
717
Internet marketing
714
Arbeitszufriedenheit
711
Job satisfaction
710
Germany
689
Arbeitsverhalten
675
Work behaviour
675
Service quality
674
Dienstleistungsqualität
667
more ...
less ...
Online availability
All
Undetermined
7,671
Free
4,063
Type of publication
All
Article
14,585
Book / Working Paper
5,581
Journal
29
Other
15
Type of publication (narrower categories)
All
Article in journal
12,282
Aufsatz in Zeitschrift
12,282
Aufsatz im Buch
1,780
Book section
1,780
Graue Literatur
1,202
Non-commercial literature
1,202
Working Paper
983
Arbeitspapier
957
Hochschulschrift
682
Thesis
498
Collection of articles of several authors
246
Sammelwerk
246
Aufsatzsammlung
161
Case study
142
Fallstudie
142
Conference paper
110
Konferenzbeitrag
110
Reprint
88
Bibliografie enthalten
79
Bibliography included
79
Konferenzschrift
59
Article
53
Collection of articles written by one author
47
Sammlung
47
Dissertation u.a. Prüfungsschriften
44
Ratgeber
41
Guidebook
35
Conference proceedings
32
Lehrbuch
30
Textbook
22
Amtsdruckschrift
21
Government document
21
Handbook
19
Handbuch
19
Systematic review
14
Übersichtsarbeit
14
Bibliographie
13
Company information
11
Firmeninformation
11
Interview
10
more ...
less ...
Language
All
English
17,681
German
1,802
Undetermined
573
French
69
Lithuanian
22
Spanish
21
Italian
12
Indonesian
9
Polish
9
Portuguese
8
Romanian
5
Russian
4
Dutch
3
Danish
2
Kazakh
2
Slovenian
2
Serbian
2
Swedish
2
Turkish
2
Arabic
1
Bulgarian
1
Finnish
1
Hungarian
1
Japanese
1
Slovak
1
more ...
less ...
Author
All
Ashkanasy, Neal M.
61
Septianto, Felix
40
Winden, Frans A. A. M. van
40
Han, Heesup
39
Phau, Ian
38
Huber, Frank
36
Bagozzi, Richard P.
35
De Chernatony, Leslie
33
Sattler, Henrik
33
Burmann, Christoph
32
Esch, Franz-Rudolf
31
Keller, Kevin Lane
31
Dawes, John
30
Loureiro, Sandra Maria Correia
30
Fournier, Susan
29
Bruhn, Manfred
26
Härtel, Charmine E. J.
26
Baumgarth, Carsten
25
Benhabib, Jess
25
Humphrey, Ronald H.
23
Huy, Quy
23
Sarkar, Abhigyan
23
Hopfensitz, Astrid
22
Bauer, Hans H.
21
Kemp, Elyria
21
Melewar, T. C.
21
Siddiqui, Danish Ahmed
21
Bosman, Ronald
20
Diamantopoulos, Adamantios
20
Gierl, Heribert
20
Welpe, Isabell M.
20
Fetscherin, Marc
19
MacInnis, Deborah J.
19
Mattila, Anna S.
19
Romaniuk, Jenni
19
Aaker, Jennifer
18
Franses, Philip Hans
18
Herrmann, Andreas
18
Konrad, Kai A.
18
Lindebaum, Dirk
18
more ...
less ...
Institution
All
National Bureau of Economic Research
60
Springer Fachmedien Wiesbaden
49
Université Paris-Dauphine (Paris IX)
30
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
18
Verlag Dr. Kovač
11
Gesellschaft zur Erforschung des Markenwesens
10
OECD
10
Information Resources Management Association
8
NetLibrary, Inc
8
Université Paris-Dauphine
8
IGI Global
7
Haufe-Lexware GmbH & Co. KG
6
Markenverband
6
Siauliai University
6
Books on Demand GmbH <Norderstedt>
5
HAL
5
International Institute of Social and Economic Sciences
5
Lithuanian University of Agriculture
5
Vytautas Magnus University
5
Agricultural and Applied Economics Association - AAEA
4
C.E.P.R. Discussion Papers
4
Environmental Economics Research Group, Department of Geography and Sustainable Development
4
Europäische Kommission
4
Europäische Kommission / Gemeinsame Forschungsstelle
4
Europäische Kommission / Generaldirektion Umwelt
4
HEC Paris (École des Hautes Études Commerciales)
4
ISM University of Management and Economics
4
World Bank Group
4
AMACOM
3
Australian Agricultural and Resource Economics Society - AARES
3
Center for Economic Research <Tilburg>
3
Department of Economics, University of Stirling
3
EconWPA
3
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Europäische Kommission / Gemeinsame Forschungsstelle 5109549-X
3
Fördergesellschaft Marketing an der Universität Augsburg
3
Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
3
Princeton University Press
3
Shaker Verlag
3
more ...
less ...
Published in...
All
Journal of business research : JBR
541
Journal of retailing and consumer services
328
The journal of brand management : an international journal
310
The journal of product & brand management
224
International journal of hospitality management
213
Psychology & marketing
161
SpringerLink / Bücher
117
European journal of marketing : EJM
112
Journal of consumer research : JCR ; an interdisciplinary bimonthly
112
Journal of business ethics : JOBE
109
Tourism management : research, policies, practice
106
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
91
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
88
Marketing letters : a journal of research in marketing
77
Asia Pacific journal of marketing and logistics
74
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
74
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
72
Journal of marketing management : MM
68
Journal of travel and tourism marketing
68
International journal of contemporary hospitality management
66
Journal of marketing
66
Journal of marketing communications
66
Journal of economic psychology : research in economic psychology and behavioral economics
65
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
65
Journal of advertising research
64
Journal of hospitality marketing & management
63
Journal of marketing research : JMR
63
Academy of Management journal : AMJ
62
NBER working paper series
62
The service industries journal
61
Cogent business & management
60
International journal of consumer studies
57
The journal of consumer marketing
57
Journal of business and psychology
55
Industrial marketing management : the international journal for industrial and high-tech firms
53
Journal of strategic marketing
53
European journal of marketing
52
Journal of the Academy of Marketing Science
52
Marketing intelligence & planning
51
The journal of services marketing
51
more ...
less ...
Source
All
ECONIS (ZBW)
19,226
RePEc
577
USB Cologne (EcoSocSci)
223
EconStor
84
BASE
81
Other ZBW resources
15
ArchiDok
4
more ...
less ...
Showing
11
-
20
of
20,210
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
Exploring jealousy nexus by demystifying the role of
brand
passion and loyalty : a hotel service perspective
Joshi, Richa
;
Yadav, Rajan
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
4
,
pp. 348-364
Persistent link: https://www.econbiz.de/10012534238
Saved in:
12
Higher-order utilitarian and symbolic antecedents of
brand
love
and consumers' behavioral consequences for smartphones
Khan, Muhammad Asif
;
Zulqarnain, Muhammad
;
Bhatti, …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
3
,
pp. 177-203
Persistent link: https://www.econbiz.de/10012623491
Saved in:
13
I
love
to hate you : loyalty for disliked brands and the role of nostalgia
Demirbag-Kaplan, Melike
;
Yildirim, Cansu
;
Gulden, Selin
; …
- In:
The journal of brand management : an international journal
22
(
2015
)
2
,
pp. 136-153
Persistent link: https://www.econbiz.de/10011288573
Saved in:
14
Antecedents and consequences of
brand
attachment : a literature review and research agenda
Hemsley-Brown, Jane
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 611-628
Persistent link: https://www.econbiz.de/10014250599
Saved in:
15
The impact of Hspanic-targeted advertising on consumers'
brand
love
in services
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Fazli-Salehi, Reza
; …
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10012483607
Saved in:
16
Role of
brand
experience,
brand
trust and
brand
love
in assessing
brand
loyalty : a study of fashion jewellery brands among women
Nim, Dheeraj
;
Jaggi, Shamily
;
Gursimranjit Singh
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 200-216
Persistent link: https://www.econbiz.de/10014318190
Saved in:
17
Understanding consumer
brand
love
,
brand
commitment, and
brand
loyalty
Wong, Amy
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 87-114
Persistent link: https://www.econbiz.de/10014290406
Saved in:
18
Brand
pride in consumer-
brand
relationships : towards a conceptual framework
Nandy, Subarna
;
Sondhi, Neena
- In:
Global business review
23
(
2022
)
5
,
pp. 1098-1117
Persistent link: https://www.econbiz.de/10013387269
Saved in:
19
Examining the role of wine
brand
love
on
brand
loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
20
Service quality and
brand
loyalty : the mediation effect of
brand
passion,
brand
affection and self-
brand
connection
Hemsley-Brown, Jane
;
Alnawas, Ibrahim
- In:
International journal of contemporary hospitality management
28
(
2016
)
12
,
pp. 2771-2794
Persistent link: https://www.econbiz.de/10011610968
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->