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Building an effective employer brand : contributing to successful resourcing
Corbridge, Marjorie; Brine, Ann - In: Contemporary themes in strategic people management : a …, (pp. 67-75). 2013
Persistent link: https://www.econbiz.de/10009670614
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What do best employer surveys reveal about employer branding and intention to apply?
Saini, Gordhan K.; Rai, Purvi; Chaudhary, Manoj J. - In: The journal of brand management : an international journal 21 (2014) 2, pp. 95-111
Persistent link: https://www.econbiz.de/10010252627
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"Come and join us" : how tech brands use source, message, and target audience strategies to attract employees
Mashiah, Itzhak - In: The journal of high technology management research 32 (2021) 2, pp. 1-10
Persistent link: https://www.econbiz.de/10013207490
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Employer branding and corporate reputation management : a model and some evidence
Martin, Graeme - In: The peak performing organization, (pp. 252-274). 2009
Persistent link: https://www.econbiz.de/10003787860
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Employer Branding
Trost, Armin - In: Employer Branding : Arbeitgeber positionieren und …, (pp. 13-77). 2009
Persistent link: https://www.econbiz.de/10003851263
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Wissenschaftliche Aspekte zum Employer Branding
Petkovic, Mladen - In: Employer Branding : Arbeitgeber positionieren und …, (pp. 78-93). 2009
Persistent link: https://www.econbiz.de/10003851271
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Fuzzy clustering approach to employer brand positioning : an Indian employer study
Thomas, Bejoy John; Jaykumar, David Sam; Jenifer, Clemence - In: Journal of academic research in economics 6 (2014) 2, pp. 194-224
Persistent link: https://www.econbiz.de/10011345853
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Employer branding : a potent organizational tool for enhancing competitive advantage
Sehgal, Kanika; Malatidis, Nicolaos A. - In: The IUP journal of brand management : IJBRM 10 (2013) 1, pp. 51-65
Persistent link: https://www.econbiz.de/10009756787
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Value proposition framework : implications for employer branding
Sengupta, Atri; Bamel, Umesh; Singh, Pankaj - In: Decision 42 (2015) 3, pp. 307-323
Persistent link: https://www.econbiz.de/10011471902
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Employer branding : attracting and retaining talent in financial services
Näppä, Anna; Farshid, Mana; Foster, Tim - In: Journal of financial services marketing : JFSM 19 (2014) 2, pp. 132-145
Persistent link: https://www.econbiz.de/10010497772