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Information marketing
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SME
14
KMU
13
United Kingdom
13
Brand management
12
Marketing
12
Markenführung
11
Relationship marketing
11
Großbritannien
10
Beziehungsmarketing
9
Consumer behaviour
9
Internet
8
Internet marketing
8
Knowledge management
8
Innovation
7
Social Web
7
Social web
7
Brand image
6
Knowledge transfer
6
Markenimage
6
Marketing management
6
Marketingmanagement
6
Online-Marketing
6
Software industry
6
Wissensmanagement
6
Wissenstransfer
6
Brands
5
Business-to-business marketing
5
Electronic Commerce
5
Konsumentenverhalten
5
Place marketing
5
Softwareindustrie
5
Standortmarketing
5
Theorie
5
Theory
5
B-to-B-Marketing
4
Customer relations
4
E-commerce
4
Entrepreneurship
4
Entrepreneurship approach
4
Lieferantenmanagement
4
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Online availability
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Undetermined
18
Free
3
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Article
160
Book / Working Paper
15
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Article in journal
51
Aufsatz in Zeitschrift
51
Case study
4
Fallstudie
4
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2
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2
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1
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Language
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English
112
Undetermined
63
Author
All
Rowley, Jennifer
169
Jones, Rosalind
25
Hanna, Sonya
11
Kupiec-Teahan, Beata
10
Baregheh, Anahita
9
Rowley, Jennifer E.
8
Parry, Sara
7
Sambrook, Sally
7
Fullwood, Roger
6
Slack, Frances
6
Mitchelmore, Siwan
5
Seba, Ibrahim
5
Suoranta, Mari
5
Delbridge, Rachel
4
Alamro, Ahmed
3
Dawes, Jillian
3
Dunne, Áine
3
Edmundson-Bird, David
3
Lawlor, Margaret-Anne
3
Spiezia, Marco
3
Clarke, Ian
2
Coles, Susan
2
Davies, Daffyd
2
Farquhar, Jillian Dawes
2
Haynes, Lucy
2
Hemsworth, David
2
Keegan, Brendan James
2
Moriarty, Jane
2
Sneyd, Keith
2
Williams, Catrin
2
Analoui, Farhad
1
Binsardi, Arnaz
1
Bird, David
1
Butcher, David
1
Byrne, Angela
1
Cawsey, Timothy
1
Farquhar, Jillian
1
Hobbs, Rachel
1
Holliman, Geraint
1
Holmes, Alistair
1
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Bangor Business School, Bangor University
2
National Bureau of Economic Research
1
Published in...
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Management decision : MD
13
Journal of marketing management : MM
11
Marketing intelligence & planning
11
International journal of retail & distribution management
10
Journal of knowledge management
8
Journal of small business and enterprise development
6
Management research review
6
The marketing review
6
Global Business and Economics Review
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
European journal of marketing : EJM
2
Industrial management & data systems
2
International journal of entrepreneurial behaviour & research
2
International journal of entrepreneurship and small business
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of research in marketing and entrepreneurship : JRME
2
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
2
Marketing theory
2
Qualitative market research : an international journal
2
The journal of product & brand management
2
The service industries journal
2
Working Papers / Bangor Business School, Bangor University
2
A Grafon book
1
Corporate reputation review : an international journal
1
E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
1
European Management Review
1
General series / National Bureau of Economic Research, Inc
1
Global business & economics review
1
Information services & use
1
International journal of management
1
International marketing review
1
International small business journal
1
International small business journal : researching entrepreneurship
1
Journal of Cultural Heritage Management and Sustainable Development
1
Journal of Electronic Commerce in Organizations (JECO)
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Managing service quality : MSQ ; an international journal
1
Nonprofit Management and Leadership
1
Nonprofit management & leadership
1
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Source
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OLC EcoSci
63
ECONIS (ZBW)
59
BASE
37
RePEc
7
USB Cologne (EcoSocSci)
6
Other ZBW resources
3
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71
Convenience : a service perspective
Farquhar, Jillian Dawes
;
Rowley, Jennifer
- In:
Marketing theory
9
(
2009
)
4
,
pp. 425-438
Persistent link: https://www.econbiz.de/10003920661
Saved in:
72
Guilty by association : image "spill-over" in corporate co-branding
Kahuni, Abel Tasiyana
;
Rowley, Jennifer
;
Binsardi, Arnaz
- In:
Corporate reputation review : an international journal
12
(
2009/10
)
1
,
pp. 52-63
Persistent link: https://www.econbiz.de/10003849785
Saved in:
73
Customer-perceived value in business-to-business relationships : a study of software customers
Parry, Sara
;
Rowley, Jennifer
;
Jones, Rosalind
; …
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 887-911
Persistent link: https://www.econbiz.de/10009577001
Saved in:
74
Card-based game methods : exploring SME entrepreneurial marketing practice
Jones, Rosalind
;
Rowley, Jennifer
- In:
International journal of entrepreneurship and small business
16
(
2012
)
4
,
pp. 485-502
Persistent link: https://www.econbiz.de/10009577142
Saved in:
75
Exploring marketing and relationships in software SMEs : a mixed methods apporach
Parry, Sara
;
Kupiec-Teahan, Beata
;
Rowley, Jennifer
- In:
Management research review
35
(
2012
)
1
,
pp. 52-68
Persistent link: https://www.econbiz.de/10009501104
Saved in:
76
Innovation in food sector SMEs
Baregheh, Anahita
;
Rowley, Jennifer
;
Sambrook, Sally
; …
- In:
Journal of small business and enterprise development
19
(
2012
)
2
,
pp. 300-321
Persistent link: https://www.econbiz.de/10009557838
Saved in:
77
Towards a multidisciplinary definition of innovation
Baregheh, Anahita
;
Rowley, Jennifer
;
Sambrook, Sally
- In:
Management decision : MD
47
(
2009
)
8
,
pp. 1323-1339
Persistent link: https://www.econbiz.de/10009524499
Saved in:
78
Knowledge sharing in the Dubai Policy Force
Seba, Ibrahim
;
Rowley, Jennifer
;
Delbridge, Rachel
- In:
Journal of knowledge management
16
(
2012
)
1
,
pp. 114-128
Persistent link: https://www.econbiz.de/10009526908
Saved in:
79
Brand strategies of Jordanian telecommunications service providers
Alamro, Ahmed
;
Rowley, Jennifer
- In:
The journal of brand management : an international journal
18
(
2010/11
)
4/5
,
pp. 329-348
Persistent link: https://www.econbiz.de/10008905662
Saved in:
80
Entrepreneurial marketing in small businesses : a conceptual exploration
Jones, Rosalind
;
Rowley, Jennifer
- In:
International small business journal : researching …
29
(
2011
)
1
,
pp. 25-36
Persistent link: https://www.econbiz.de/10008934170
Saved in:
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