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The power of intuitive thinkin...
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ECONIS (ZBW)
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5
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3
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1
The power of intuitive thinking : a devalued heuristic of strategic marketing
Patterson, Anthony
;
Quinn, Lee
;
Baron, Steve
- In:
Competitive intelligence, analysis and strategy : …
,
(pp. 109-118)
.
2013
Persistent link: https://www.econbiz.de/10009680264
Saved in:
2
The power of intuitive thinking: a devalued heuristic of strategic marketing
Patterson, Anthony
;
Quinn, Lee
;
Baron, Steve
- In:
Journal of strategic marketing
20
(
2012
)
1
,
pp. 35-45
Persistent link: https://www.econbiz.de/10009832994
Saved in:
3
Editorial: Conference Special Issue Marketing Fields Forever 2011
Patterson, Anthony
;
Oakes, Steve
;
Quinn, Lee
;
Baron, Steve
- In:
Journal of marketing management : MM
27
(
2011
)
13
,
pp. 1299-1304
Persistent link: https://www.econbiz.de/10009807269
Saved in:
4
Service-dominant logic : marketing research implications and opportunities
Baron, Steve
;
Patterson, Anthony
;
Warnaby, Gary
;
Harris, Kim
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 253-264
Persistent link: https://www.econbiz.de/10008697917
Saved in:
5
Deviant employees and dreadful service encounters : customer tales of discord and distrust
Patterson, Anthony
;
Baron, Steve
- In:
The journal of services marketing
24
(
2010
)
6
,
pp. 438-445
Persistent link: https://www.econbiz.de/10008749366
Saved in:
6
Feed people first : a service ecosystem perspective on innovative food waste reduction
Baron, Steve
;
Patterson, Anthony
;
Maull, Roger
; …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 135-150
Persistent link: https://www.econbiz.de/10011855785
Saved in:
7
An elder's reflection on marketing to the elderly
Baron, Steve
- In:
The marketing review
8
(
2008
)
4
,
pp. 313-328
Persistent link: https://www.econbiz.de/10003781145
Saved in:
8
Commentary: Statistics in marketing and consumer research
Baron, Steve
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 229-242
Persistent link: https://www.econbiz.de/10008697930
Saved in:
9
Retail and services marketing
Baron, Steve
- In:
Competitive advantage in SMEs : organising for …
,
(pp. 232-245)
.
2003
Persistent link: https://www.econbiz.de/10001739460
Saved in:
10
Fabricating celebrity brands via scandalous narrative : crafting, capering and commodifying the comedian, Russell Brand
Mills, Scott
;
Patterson, Anthony
;
Quinn, Lee
- In:
Journal of marketing management : MM
31
(
2015
)
5/6
,
pp. 599-615
Persistent link: https://www.econbiz.de/10011325784
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