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An application of European Customer Satisfaction Index (ECSI) in business to business (B2B) context

Askariazad, Mohammad Hossein; Babakhani, Nazila - In: The journal of business & industrial marketing 30 (2015) 1, pp. 17-31

Persistent link: https://www.econbiz.de/10010526576

Factors driving value creation in online B2B banking

Lai, Jung-yu; Ulhas, Khire Rushikesh; Lin, Ching-tsung; … - In: Journal of global information management : an official … 21 (2013) 2, pp. 51-71

Persistent link: https://www.econbiz.de/10009767282

Effects of customer equity drivers on customer loyalty in B2B context

Ramaseshan, B.; Rabbanee, Fazlul K.; Hui, Laine Tan Hsin - In: The journal of business & industrial marketing 28 (2013) 4, pp. 335-346

Persistent link: https://www.econbiz.de/10009747467

New business client acquisition using social networking sites

Kazienko, Przemyslaw; Szozda, Natalia; Filipowski, Tomasz; … - In: Electronic markets : the international journal on … 23 (2013) 2, pp. 93-103

Persistent link: https://www.econbiz.de/10009750451

Managing creativity in business market relationships

Andersen, Poul Houman; Kragh, Hanne - In: Industrial marketing management : the international … 42 (2013) 1, pp. 82-85

Persistent link: https://www.econbiz.de/10009734087

Supplier's internal communication network during the project sales process

Ryynänen, Harri; Jalkala, Anne; Salminen, Risto T. - In: Project management journal : PMJ 44 (2013) 3, pp. 5-20

Persistent link: https://www.econbiz.de/10009760546

Communicating competency in references : a qualitative analysis of the utilization of references in mechanical engineering

Kilian, Thomas; Greuling, Kathrin; Hennigs, Nadine - In: Journal of business-to-business marketing 20 (2013) 2, pp. 65-79

Persistent link: https://www.econbiz.de/10009760638

Gaining access to customers’ resources through relationship bonds

Baxter, Roger - In: Journal of business market management : JBM 6 (2013) 2, pp. 56-69

In order to get good access to a buyer’s resources, which contribute to relationship value creation, a seller needs to put resources into the relationship, and the bonds between the buyer and seller need to be strong. This paper reports on a preliminary study that assesses how the expected...

Persistent link: https://www.econbiz.de/10009761773

Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities

Bruhn, Manfred; Schnebelen, Stefanie; Schäfer, Daniela B. - In: Industrial marketing management : the international … 43 (2014) 1, pp. 164-176

Persistent link: https://www.econbiz.de/10010359357

Returns management in a business-to-business context : its impact on customer satisfaction

Vachon, Stephan; Hajmohammd, Sara; Patry, Karine - In: International journal of integrated supply management : … 8 (2013) 4, pp. 173-192

Persistent link: https://www.econbiz.de/10010359673