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Marketing research : an applie...
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Marktforschung
63
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29
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Malhotra, Naresh K.
223
Birks, David F.
24
Agarwal, James
23
Sheth, Jagdish N.
14
Uslay, Can
13
Patil, Ashutosh
11
Jain, Arun K.
10
Peterson, Mark
10
Wu, Lan
10
Ndubisi, Nelson Oly
9
Kim, Sung S.
8
Peterson, Mark A.
8
Pinson, Christian
8
Ulgado, Francis M.
6
Baalbaki, Imad B.
5
Macer, Tim
5
Wills, Peter
5
Citrin, Alka V.
4
Miller, Gina L.
4
Whitelock, Jeryl
4
Allvine, Fred C.
3
Bartels, Betsy Charles
3
Dash, Satyabhusan
3
Dixit, Ashutosh
3
LaPlaca, Peter J.
3
Lichtenthal, J. David
3
Lu, Wei
3
Maity, Moutusy
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Mummalaneni, Venkatapparao
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Shainesh, G.
3
Wang, Lili
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SAGE library in marketing
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International journal of technology management : IJTM
6
Journal of Business Research
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Critical perspectives on business and management
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Fundamentals of marketing research ; Vol. 6
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Journal of international consumer marketing
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Fundamentals of marketing research ; Vol. 1
3
Fundamentals of marketing research ; Vol. 4
3
Journal of Economic Psychology
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European Journal of Marketing
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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ECONIS (ZBW)
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RePEc
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91
Fundamentals of marketing research ; Vol. 4
Malhotra, Naresh K.
(
contributor
)
-
2007
-
1. publ.
Persistent link: https://www.econbiz.de/10003530742
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92
Fundamentals of marketing research ; Vol. 5
Malhotra, Naresh K.
(
contributor
)
-
2007
-
1. publ.
Persistent link: https://www.econbiz.de/10003530743
Saved in:
93
Fundamentals of marketing research ; Vol. 6
Malhotra, Naresh K.
(
contributor
)
-
2007
-
1. publ.
Persistent link: https://www.econbiz.de/10003530746
Saved in:
94
Marketing research in the New Millennium : emerging issues and trends
Malhotra, Naresh K.
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003538073
Saved in:
95
Helping marketing research earn a seat at the table for decision-making : an assessment and prescription for the future
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Uslay, Can
-
2007
Persistent link: https://www.econbiz.de/10003538084
Saved in:
96
Marketing research : a state-of-the-art review and directions for the twenty-first century
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Kleiser, Susan Bardi
-
2007
Persistent link: https://www.econbiz.de/10003538167
Saved in:
97
Comparative marketing measures of societal quality of life : substantive dimensions in 186 countries
Peterson, Mark A.
;
Malhotra, Naresh K.
-
2009
Persistent link: https://www.econbiz.de/10003876326
Saved in:
98
A cross-national and cross-cultural approach to global market segmentation : an application using consumers' perceived service quality
Agarwal, James
;
Malhotra, Naresh K.
;
Bolton, Ruth N.
- In:
Journal of international marketing
18
(
2010
)
3
,
pp. 18-40
Persistent link: https://www.econbiz.de/10008657429
Saved in:
99
Measuring consumer design perceptions for digital divices : a multi-dimensional scale
Mishra, Abhishek
;
Dash, Satyabhushan
;
Malhotra, Naresh K.
; …
- In:
The journal of brand management : an international journal
22
(
2015
)
7
,
pp. 603-630
Persistent link: https://www.econbiz.de/10011392992
Saved in:
100
Affective and cognitive components of attitudes in high-stakes decisions : an application of the theory of planned behavior to hormone replacement therapy use
King Schaller, Tracey
;
Malhotra, Naresh K.
- In:
Psychology & marketing
32
(
2015
)
6
,
pp. 678-695
Persistent link: https://www.econbiz.de/10011288556
Saved in:
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