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Network externalities in online video games : an empirical analysis utilizing online product ratings
Liu, Yong; Mai, Enping; Yang, Jun - In: Marketing letters : a journal of research in marketing 26 (2015) 4, pp. 679-690
Persistent link: https://www.econbiz.de/10011399213
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What can influence the consumers' online word-of-mouth? : an online gaming perspective
Liao, Shu-hsien; Chung, Yu-chun; Chang, Wen-jung - In: International journal of services technology and management 19 (2013) 4/5/6, pp. 278-293
Persistent link: https://www.econbiz.de/10009791681
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Factors influencing K-pop artists' success on V live online video platform
Kim, Seongcheol; Hwang, ShinYoung; Kim, Junghwan - In: Telecommunications policy : the international journal … 45 (2021) 3, pp. 1-13
Persistent link: https://www.econbiz.de/10012614746
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Digital Broadband Content : The online computer and video game industry
2005
Computer and video games is a young industry with rapid growth underpinned by technological development. The global market in 2003 was over USD 21 billion compared with USD 32 billion for the recorded music industry. The main segments are off-line consoles and PCs; online and wireless games are...
Persistent link: https://www.econbiz.de/10012442327
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Gamification in e-commerce : enhancing digital customer engagement through game elements
Huseynov, Farid - In: Digital innovations for customer engagement, …, (pp. 144-161). 2020
Persistent link: https://www.econbiz.de/10012237990
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It is in the game : dimensions of esports online spectator motivation and development of a scale
Qian, Tyreal Yizhou; Wang, Jerred Junqi; Zhang, James J.; … - In: European Sport management quarterly : ESMQ 20 (2020) 4, pp. 458-479
Persistent link: https://www.econbiz.de/10012287098
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Impact of electronic servicescape of online gaming on customer engagement
Dutta, Abhisek - In: Journal of electronic commerce in organizations : the … 18 (2020) 2, pp. 49-63
Persistent link: https://www.econbiz.de/10012292160
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Understanding online gamers' intentions to play games online and effects on their loyalty : an integration of IDT, TAM and TPB
Agag, Gomaa M.; Khashan, Mohamed A.; ElGayaar, Mohammed H. - In: Journal of customer behaviour 18 (2019) 2, pp. 101-130
Persistent link: https://www.econbiz.de/10012257454
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Online cooperation mechanism : game analysis between a restaurant and a third-party website
Xu, Jingmei; Hu, Li; Guo, Xiaolong; Yan, Xia - In: Journal of revenue and pricing management 19 (2020) 1, pp. 61-73
Persistent link: https://www.econbiz.de/10012297863
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Strengthening loyalty of online gamers : goal gradient perspective
Teng, Ching-I - In: International journal of electronic commerce : IJEC 21 (2016/2017) 1, pp. 128-147
Persistent link: https://www.econbiz.de/10011654531