Similar Search Results

Bettels, Jannick; Wiedmann, Klaus-Peter - In: Journal of business research : JBR 97 (2019), pp. 1-9

Persistent link: https://www.econbiz.de/10012002742

Rahinel, Ryan; Nelson, Noelle M. - In: Journal of consumer research : JCR ; an … 43 (2016) 3, pp. 478-496

Persistent link: https://www.econbiz.de/10011584263

Machado, Joana Cesar; Carvalho, Leonor Vacas de; … - In: The journal of product & brand management 24 (2015) 1, pp. 78-87

Persistent link: https://www.econbiz.de/10010514465

Palmeira, Mauricio - In: European journal of marketing : EJM 48 (2014) 9/10, pp. 1626-1647

Persistent link: https://www.econbiz.de/10010429775

Luffarelli, Jonathan; Stamatogiannakis, Antonios; Yang, … - In: Journal of marketing research 56 (2019) 1, pp. 89-103

Persistent link: https://www.econbiz.de/10012177241

Luffarelli, Jonathan; Mukesh, Mudra; Mahmood, Ammara - In: Journal of marketing research 56 (2019) 5, pp. 862-878

Persistent link: https://www.econbiz.de/10012177663

Schnurr, Benedikt - In: The journal of brand management : an international journal 24 (2017) 6, pp. 609-621

Persistent link: https://www.econbiz.de/10011771422

Bresciani, Sabrina; Del Ponte, Paolo - In: The journal of brand management : an international journal 24 (2017) 5, pp. 375-390

Persistent link: https://www.econbiz.de/10011799018

Zhu, Zhijuan; Cao, Huai; Li, Bin - In: The journal of product & brand management 26 (2017) 7, pp. 722-733

Persistent link: https://www.econbiz.de/10011808406

Calder, Bobby J.; Reagan, Steven J. - In: Kellogg on marketing, (pp. 58-73). 2001

Persistent link: https://www.econbiz.de/10001612975

A service of the