Narrow search
Showing 21 - 30 of 60
Cover Image
The role of commtiment perceived by the consumer in service industries
Suárez Álvarez, Leticia; Vázquez Casielles, Rodolfo; … - In: Management research : the journal of the Iberoamerican … 7 (2008/09) 2, pp. 141-157
Persistent link: https://www.econbiz.de/10003895795
Cover Image
Consumers' characteristics and brand choice behaviour: loyalty and consumption
Vázquez Casielles, Rodolfo; Álvarez Álvarez, Begoña - In: Journal of targeting, measurement and analysis for marketing 15 (2007) 2, pp. 121-133
Persistent link: https://www.econbiz.de/10003482567
Cover Image
Explaining customer satisfaction with complaint handling
Varela Neira, Concepción; Vázquez Casielles, Rodolfo; … - In: The international journal of bank marketing : IJBM 28 (2010) 2, pp. 88-112
Persistent link: https://www.econbiz.de/10008696425
Cover Image
Perceived justice of service recovery strategies : impact on customer satisfaction and quality relationship
Vázquez Casielles, Rodolfo; Álvarez, Leticia Suárez; … - In: Psychology & marketing 27 (2010) 5, pp. 487-509
Persistent link: https://www.econbiz.de/10003972422
Cover Image
Analysis of the role of complaint management in the context of relationship marketing
Suárez Álvarez, Leticia; Vázquez Casielles, Rodolfo; … - In: Journal of marketing management : MM 27 (2011) 1/2, pp. 143-164
Persistent link: https://www.econbiz.de/10008841666
Cover Image
The effect of perceived value and switching barriers on customer price tolerance in industrial energy markets
García-Acebrón, Constantino; Vázquez Casielles, Rodolfo - In: Journal of business-to-business marketing 17 (2010) 4, pp. 317-335
Persistent link: https://www.econbiz.de/10008856526
Cover Image
Relationship marketing and information and communication technologies analysis of retail travel agencies
Suárez Álvarez, Leticia; Díaz Martín, Ana María; … - In: Journal of travel research : a quarterly publication of … 45 (2007) 4, pp. 453-463
Persistent link: https://www.econbiz.de/10003492278
Cover Image
Comportamiento de abandono de la relación de un cliente con la empresa en un contexto de fallo y recuperación del servicio
Varela Neira, Concepción; Vázquez Casielles, Rodolfo; … - In: Cuadernos de economía y dirección de la empresa : CEDE 40 (2009), pp. 143-169
Persistent link: https://www.econbiz.de/10003925920
Cover Image
Lack of preferential treatment : effects on dissatisfaction after a service failure
Varela Neira, Concepción; Vázquez Casielles, Rodolfo; … - In: Journal of service management 21 (2010) 1, pp. 45-68
Persistent link: https://www.econbiz.de/10003964392
Cover Image
The influence of customer relationship marketing strategies on supply chain relationships : the moderating effects of environmental uncertainty and competitive rivalry
Sanzo, María José; Vázquez Casielles, Rodolfo - In: Journal of business-to-business marketing 18 (2011) 1, pp. 50-82
Persistent link: https://www.econbiz.de/10009009253