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The verbal judo approach in demanding customer encounters
Kokko, Teemu; Mäki, Marko - In: Services marketing quarterly 30 (2009) 3, pp. 212-232
Persistent link: https://www.econbiz.de/10003865577
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Marketing approach in health care
Milanović-Golubović, Vesna - In: Megatrend review : the international review of applied … 3 (2006) 2, pp. 251-264
Persistent link: https://www.econbiz.de/10003481334
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Der Zusammenhang zwischen wahrgenommenen Kosten und Loyalitätsabsicht : eine theoretische und empirische Analyse am Beispiel von Kfz-Dienstleistungen
Schmitz, Gertrud; Dietz, Michaela - In: Neue Herausforderungen an das Dienstleistungsmarketing, (pp. 117-143). 2008
Persistent link: https://www.econbiz.de/10003675933
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Managing customer experiences: perspectives on the temporal aspects of service encounters
Bitran, Gabriel R.; Ferrer, Juan-Carlos; Rocha e … - In: Manufacturing & service operations management : M & SOM 10 (2008) 1, pp. 61-83
Persistent link: https://www.econbiz.de/10003709675
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru; Vargo, Stephen L. - In: The journal of services marketing 29 (2015) 6/7, pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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The measurement scale for airline hospitality : cabin crew's performance perspective
Nameghi, Ehsaneh N. M.; Ariffin, Ahmad Azmi M. - In: Journal of air transport management 30 (2013), pp. 1-9
Persistent link: https://www.econbiz.de/10009772864
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Service employees and customer phone rage : an empirical analysis
Harris, Lloyd C. - In: European journal of marketing : EJM 47 (2013) 3/4, pp. 463-484
Persistent link: https://www.econbiz.de/10009733023
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Die Distributionspolitik im After Sales Service
Lerchenmüller, Michael - 2014
Persistent link: https://www.econbiz.de/10010457851
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Die Produktpolitik im After Sales Service
Hüttel, Klaus - 2014
Persistent link: https://www.econbiz.de/10010457853