Similar Search Results

Chan, Tat Y.; Wu, Chunhua; Xie, Ying - In: Marketing science : the marketing journal of the … 30 (2011) 5, pp. 837-850

Persistent link: https://www.econbiz.de/10009384013

Loda, Marsha D. - In: Services marketing quarterly 35 (2014) 4, pp. 304-320

Persistent link: https://www.econbiz.de/10010465668

Lohtia, Ritu; Donthu, Naveen; Guillory, Monica D. - In: International journal of electronic marketing and … 5 (2012/13) 4, pp. 317-339

Persistent link: https://www.econbiz.de/10010394749

Edell, Julie A.; Keller, Kevin Lane - 1999

Persistent link: https://www.econbiz.de/10001459858

Juntunen, Arja - 2001

Persistent link: https://www.econbiz.de/10001565737

Rutz, Oliver J.; Trusov, Michael; Bucklin, Randolph E. - In: Marketing science : the marketing journal of the … 30 (2011) 4, pp. 646-665

Persistent link: https://www.econbiz.de/10009299478

Choi, Chang-Won - In: Journal of global scholars of marketing science : … 32 (2022) 2, pp. 145-161

Persistent link: https://www.econbiz.de/10013177323

Smith, Katherine Taken - In: The journal of consumer marketing 29 (2012) 2, pp. 86-92

Persistent link: https://www.econbiz.de/10009542023

Li, Jin - In: Journal of advertising research 51 (2011) 1, pp. 239-257

Persistent link: https://www.econbiz.de/10009127054

Campbell, Colin; Pitt, Leyland F.; Parent, Michael; … - In: Journal of advertising research 51 (2011) 1, pp. 224-238

Persistent link: https://www.econbiz.de/10009127057

A service of the