Similar Search Results

Mayer, Peter; Vambery, Robert G. - In: The journal of consumer marketing 30 (2013) 2, pp. 140-149

Persistent link: https://www.econbiz.de/10009747197

Loureiro, Sandra Maria Correia; Kaufmann, Hans Rüdiger - In: Journal of promotion management : JPM 18 (2012) 3, pp. 329-343

Persistent link: https://www.econbiz.de/10009621071

Merchant, Altaf; Rose, Gregory - In: Journal of business research : JBR 66 (2013) 12, pp. 2619-2625

Persistent link: https://www.econbiz.de/10010233136

Eisend, Martin; Sauer, Nicola E. - In: Marketing letters : a journal of research in marketing 24 (2013) 3, pp. 205-216

Persistent link: https://www.econbiz.de/10009786900

Rowley, Jennifer; Edmundson-Bird, David - In: Journal of electronic commerce in organizations : the … 11 (2013) 1, pp. 63-78

Persistent link: https://www.econbiz.de/10009792126

Horn, Christian Franz; Brem, Alexander; Ivens, Björn - In: Marketing intelligence & planning 32 (2014) 2, pp. 232-248

Persistent link: https://www.econbiz.de/10010364043

Jalkala, Anne Maarit; Keränen, Joona - In: The journal of business & industrial marketing 29 (2014) 3, pp. 253-264

Persistent link: https://www.econbiz.de/10010345206

Punyatoya, Plavini; Sadh, Ashish; Mishra, Sushanta Kumar - In: The journal of brand management : an international journal 21 (2014) 2, pp. 171-188

Persistent link: https://www.econbiz.de/10010252610

Gaustad, Tarje - 2015

Persistent link: https://www.econbiz.de/10011439157

Baxter, Stacey M.; Ilicic, Jasmina; Kulczynski, Alicia; … - In: The journal of product & brand management 24 (2015) 5, pp. 472-480

Persistent link: https://www.econbiz.de/10011443022

A service of the