Channel sharing is an important marketing strategy for giant retailers who sell their own store brands and resell national brands for cooperative manufacturers simultaneously. To expand their market and increase profitability, national brand manufacturers may consider entering the online market...

"Step-by-step guide to setting up your own commerce site within social media platforms such as Facebook. Building a loyal community who will keep coming back and buying from you. How to offer superb customer service to your social media consumers. Developing new product especially for this new...