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Technology-driven service stra...
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Dienstleistungsqualität
17
Service quality
17
Beziehungsmarketing
16
Relationship marketing
16
Consumer behaviour
14
Konsumentenverhalten
13
Artificial intelligence
11
Dienstleistung
11
Dienstleistungssektor
11
Service industry
11
Theorie
11
Theory
11
Künstliche Intelligenz
10
Customer satisfaction
8
Emotion
8
Kundenwert
8
Marketing management
8
Marketingmanagement
8
Qualitätsmanagement
8
Services
8
Customer value
7
Dienstleistungsmarketing
7
Kundenzufriedenheit
7
Services marketing
7
Agent-based modeling
6
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6
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6
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6
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5
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5
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5
artificial intelligence
5
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4
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4
Dienstleistungsbetrieb
4
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4
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4
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4
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4
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7
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Article
172
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62
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8
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English
104
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98
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1
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Rust, Roland T.
165
Huang, Ming-Hui
42
Lemon, Katherine N.
17
Huang, Ming-hui
13
Zeithaml, Valarie A.
10
Moorman, Christine
7
Rand, William
7
Varki, Sajeev
7
Zahorik, Anthony J.
7
Hamilton, Rebecca W.
6
Keiningham, Timothy
6
Thompson, Debora Viana
6
Wedel, Michel
6
Donthu, Naveen
5
Keiningham, Timothy L.
5
Chung, Tuck Siong
4
Cooil, Bruce
4
Danaher, Peter J.
4
Dev, Chekitan S.
4
Dickson, Peter R.
4
Fornell, Claes
4
Oliver, Richard W.
4
Yu, Shihti
4
Blazevic, Vera
3
Garnefeld, Ina
3
Hammedi, Wafa
3
Kumar, V.
3
Lariviere, Bart
3
Oliver, Richard L.
3
Rust, Roland
3
Tuck Siong Chung
3
Verhoef, Peter C.
3
Zahorik, Anthony
3
Aksoy, Lerzan
2
Aksoy, Pelin
2
Alpert, Mark I.
2
Anderson, Eugene W.
2
Andreassen, Tor W.
2
Arens, Zachary G.
2
Bagozzi, Richard P.
2
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Edward Elgar Publishing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Journal of marketing
13
Journal of the Academy of Marketing Science
10
Marketing Science
9
Journal of marketing research : JMR
8
Journal of service research : JSR
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of service research
6
MSI reports : working paper series
6
Marketing management : a quarterly business management publication of the American Marketing Association
5
Psychology & marketing
5
Electronic commerce research and applications
4
International journal of service industry management : IJSIM
4
Journal of retailing
4
Journal of service management
4
Harvard business review : HBR
3
Journal of Business Research
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of advertising research
3
Journal of business research : JBR
3
Psychometrika
3
Report / Marketing Science Institute
3
California management review : CMR
2
European Journal of Operational Research
2
Industrial management & data systems
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Interfaces : the INFORMS journal on the practice of operations research
2
International journal of electronic commerce : IJEC
2
Journal of Service Management
2
Journal of business ethics : JBE
2
MIT sloan management review
2
Operations research, Management science : OR MS ; the international literature digest
2
Robert H. Smith School Research Paper
2
AMS review : official publication of the Academy of Marketing Science
1
California management review
1
Decision sciences : DS
1
E-Service : new directions in theory and practice
1
Edward Elgar E-Book Archive
1
Elgar original reference
1
European Journal of Marketing
1
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ECONIS (ZBW)
93
OLC EcoSci
82
RePEc
18
USB Cologne (EcoSocSci)
6
Other ZBW resources
4
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1
Service productivity strategy
Rust, Roland T.
;
Huang, Ming-hui
- In:
MSI reports : working paper series
(
2009
)
4
,
pp. 77-99
Persistent link: https://www.econbiz.de/10003960978
Saved in:
2
Should your business be less productive?
Huang, Ming-hui
;
Rust, Roland T.
- In:
MIT sloan management review
55
(
2013/14
)
3
,
pp. 67-72
Persistent link: https://www.econbiz.de/10010354208
Saved in:
3
The service revolution and the transformation of marketing science
Rust, Roland T.
;
Huang, Ming-hui
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10010358790
Saved in:
4
Sustainability and consumption
Huang, Ming-hui
;
Rust, Roland T.
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10008909611
Saved in:
5
AI as customer
Huang, Ming-Hui
;
Rust, Roland T.
- In:
Journal of service management
33
(
2022
)
2
,
pp. 210-220
Persistent link: https://www.econbiz.de/10012880724
Saved in:
6
Optimizing service productivity
Rust, Roland T.
;
Huang, Ming-hui
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 47-66
Persistent link: https://www.econbiz.de/10009737491
Saved in:
7
IT-related service : a multidisciplinary perspective
Huang, Ming-hui
;
Rust, Roland T.
- In:
Journal of service research : JSR
16
(
2013
)
3
,
pp. 251-258
Persistent link: https://www.econbiz.de/10009782150
Saved in:
8
Artificial intelligence in service
Huang, Ming-Hui
;
Rust, Roland T.
- In:
Journal of service research : JSR
21
(
2018
)
2
,
pp. 155-172
Persistent link: https://www.econbiz.de/10011855786
Saved in:
9
Engaged to a robot? : the role of AI in service
Huang, Ming-Hui
;
Rust, Roland T.
- In:
Journal of service research
24
(
2021
)
1
,
pp. 30-41
Persistent link: https://www.econbiz.de/10012426758
Saved in:
10
Real-time brand reputation tracking using social media
Rust, Roland T.
;
Rand, William
;
Huang, Ming-Hui
; …
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10012593263
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