//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A quest for soft power : Turke...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Türkei
20,954
Brand management
17,810
Markenführung
17,397
Turkey
16,538
Consumer behaviour
8,524
Konsumentenverhalten
8,446
Markenimage
7,565
Brand image
7,477
Brand
5,422
Markenartikel
5,422
Corporate reputation
5,068
Firmenimage
4,985
Flüchtlinge
4,361
Refugees
4,258
Deutschland
2,977
Relationship marketing
2,915
Beziehungsmarketing
2,912
Politische Kommunikation
2,828
Political communication
2,719
Germany
2,588
Markenpolitik
2,201
Social Web
2,140
Social web
2,137
Theorie
2,055
Syrien
2,053
Theory
2,025
Geldpolitik
2,006
EU-Staaten
1,992
Monetary policy
1,953
EU countries
1,940
Online-Marketing
1,778
Internet marketing
1,754
USA
1,716
United States
1,649
Marketingmanagement
1,612
Marketing management
1,603
Schätzung
1,581
Reputation
1,554
Estimation
1,537
Corporate social responsibility
1,364
more ...
less ...
Online availability
All
Undetermined
14,755
Free
13,021
Type of publication
All
Article
32,839
Book / Working Paper
24,849
Journal
499
Other
22
Database
1
Type of publication (narrower categories)
All
Article in journal
21,406
Aufsatz in Zeitschrift
21,406
Graue Literatur
5,935
Non-commercial literature
5,935
Aufsatz im Buch
5,164
Book section
5,164
Working Paper
4,644
Arbeitspapier
3,844
Hochschulschrift
1,575
Collection of articles of several authors
1,080
Sammelwerk
1,080
Thesis
986
research-article
792
Aufsatzsammlung
754
Case study
754
Fallstudie
754
Amtsdruckschrift
621
Government document
621
Konferenzschrift
381
Article
337
Conference paper
310
Konferenzbeitrag
310
Statistik
306
Statistics
238
Dissertation u.a. Prüfungsschriften
233
Conference proceedings
214
Bibliografie enthalten
178
Bibliography included
178
No longer published / No longer aquired
144
Ratgeber
126
Reprint
125
Guidebook
118
Research Report
117
Lehrbuch
116
review-article
110
Textbook
99
Handbook
76
Handbuch
76
case-report
76
Mehrbändiges Werk
74
more ...
less ...
Language
All
English
41,878
Undetermined
7,607
German
6,654
Turkish
1,403
French
456
Russian
168
Bulgarian
65
Spanish
57
Polish
55
Croatian
47
Serbian
44
Italian
41
Macedonian
40
Swedish
37
Romanian
29
Hungarian
25
Dutch
22
Danish
18
Albanian
18
Arabic
16
Lithuanian
11
Modern Greek (1453-)
7
Norwegian
7
Finnish
6
Portuguese
6
Latin
4
Slovenian
4
Czech
3
Slovak
2
Azerbaijani
1
Valencian
1
Persian
1
Ancient Greek (to 1453)
1
Hebrew
1
Kazakh
1
Multiple languages
1
Ottoman Turkish
1
Urdu
1
Vietnamese
1
more ...
less ...
Author
All
Tansel, Aysit
295
Tansel, Aysıt
220
Esch, Franz-Rudolf
131
Burmann, Christoph
127
Berument, Hakan
113
Melewar, T. C.
104
Baumgarth, Carsten
92
Kirdar, Murat G.
84
Tumen, Semih
64
Yeldan, Alp Erinç
64
Huber, Frank
63
Meffert, Heribert
63
Halicioglu, Ferda
62
Keller, Kevin Lane
61
Togan, Sübidey
61
Balmer, John M. T.
60
Akarca, Ali T.
57
Bruhn, Manfred
57
Neuenkirch, Matthias
54
Taymaz, Erol
54
Zimmermann, Klaus F.
53
Jansen, David-Jan
52
Foroudi, Pantea
51
Wiedmann, Klaus-Peter
51
Haan, Jakob de
49
Demirbag, Mehmet
48
Hayo, Bernd
48
Ahlert, Dieter
47
Bang, Nguyen
47
Siklos, Pierre L.
47
De Chernatony, Leslie
45
Güngör, Nil Demet
45
Tomczak, Torsten
45
Hatton, Timothy J.
44
Verme, Paolo
44
Aksoy, Cevat Giray
43
Brücker, Herbert
43
Ehrmann, Michael
43
Öniş, Ziya
43
Cesur, Resul
41
more ...
less ...
Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
200
OECD
167
Springer Fachmedien Wiesbaden
157
Devlet İstatistik Enstitüsü
149
National Bureau of Economic Research
131
İktisat Bölümü, İktisadi ve İdari Bilimler Fakültesi
102
World Bank
92
Europäische Kommission
79
Türkiye Cumhuriyet Merkez Bankası
62
Office Arabe de Presse et de Documentation
60
Türkiye İstatistik Kurumu
56
Stiftung Wissenschaft und Politik
55
International Monetary Fund
54
Institute for the Study of Labor (IZA)
51
Peter Lang GmbH
45
World Bank Group
44
Central Treaty Organization
31
Başbakanlik Devlet Istatistik Enstitüsü
30
EconWPA
30
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
30
EcoMod Network
29
International Labour Organization (ILO), United Nations
28
Internationales Arbeitsamt
27
Weltbank
27
Gesellschaft zur Erforschung des Markenwesens
26
International Institute of Social and Economic Sciences
26
Türkiye Ekonomi Kurumu - TEK
25
Devlet Istatistik Enstitüsü
24
Europäische Kommission / Statistisches Amt
24
Verlag Dr. Kovač
24
Internationaler Währungsfonds
23
Wiener Institut für Internationale Wirtschaftsvergleiche, wiiw
23
Ekonomik ve Sosyal Etüdler Konferans Heyeti
22
Robert Schuman Centre for Advanced Studies
21
Türkiye Ticaret, Sanayi, Deniz Ticaret Odaları ve Ticaret Borsaları Birliği
20
Institut vostokovedenija <Moskau>
19
Millî Prodüktivite Merkezi <Ankara> / Verimlilik Ölçme ve İzleme Bölümü
19
Türkiye Sosyal Ekonomik Siyasal Araştımalar Vakfı
19
Deutsches Institut für Entwicklungspolitik
18
FAO / Expanded Technical Assistance Program
18
more ...
less ...
Published in...
All
Journal of business research : JBR
687
The journal of brand management : an international journal
593
SpringerLink / Bücher
411
The journal of product & brand management
394
Journal of retailing and consumer services
331
Discussion paper series / IZA
281
IZA Discussion Papers
234
Working paper / Türkiye Cumhuriyet Merkez Bankası
202
MPRA Paper
198
IZA Discussion Paper
175
Siyasal Bilgiler Fakültesi dergisi / Ankara Üniversitesi
160
Corporate reputation review : an international journal
154
European journal of marketing : EJM
153
Emerging markets finance & trade : a journal of the Society for the Study of Emerging Markets
145
Applied economics
141
International journal of hospitality management
141
Journal of Product & Brand Management
139
Journal of business ethics : JOBE
138
Industrial marketing management : the international journal for industrial and high-tech firms
135
Journal of marketing communications
131
NBER working paper series
131
Springer eBook Collection
128
Psychology & marketing
126
Marketing intelligence & planning
124
World Bank E-Library Archive
122
Journal of strategic marketing
119
Strategic Direction
118
ODTÜ gelişme dergisi / Orta Doǧu Teknik Üniversitesi, Iktisadi ve Idari Bilimler Fakültesi
117
Ankara Üniversitesi Siyasal Bilgiler Fakültesi yayınları
115
Asia Pacific journal of marketing and logistics
114
CESifo working papers
110
Journal of marketing management : MM
110
Turkish economic review for finance, industry, trade
109
Working Paper
108
Working paper / National Bureau of Economic Research, Inc.
106
Applied economics letters
105
Etude mensuelle sur l'économie et les finances des pays arabes
105
Tourism management : research, policies, practice
105
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
104
Policy research working paper : WPS
102
more ...
less ...
Source
All
ECONIS (ZBW)
51,744
RePEc
2,399
EconStor
1,309
USB Cologne (EcoSocSci)
1,307
Other ZBW resources
1,261
BASE
92
ArchiDok
83
OLC EcoSci
14
USB Cologne (business full texts)
1
more ...
less ...
Showing
151
-
160
of
58,210
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
151
Gesucht: Querdenker und andere Talente : die Employer
Branding
-Strategie der Evonik Industrie AG
Lukasczyk, Alfred
- In:
Talent Management : Strategien, Umsetzung, Perspektiven
,
(pp. 79-89)
.
2009
Persistent link: https://www.econbiz.de/10003805318
Saved in:
152
The global corporate brand book
Morley, Michael
-
2009
Persistent link: https://www.econbiz.de/10003812050
Saved in:
153
Winning ways : immediate and long-term effects of sponsorship on perceptions of brand quality and corporate image
Pope, Nigel
;
Voges, Kevin E.
;
Brown, Mark
- In:
Journal of advertising : official publication of the …
38
(
2009
)
2
,
pp. 5-20
Persistent link: https://www.econbiz.de/10003863781
Saved in:
154
Strudel des Involvements : das Fallbeispiel "Apple"
Dintner, Kerstin
;
Falbe, Katrin
;
Kolbe, Sandro
;
Voß, Markus
- In:
Swarm Branding : Markenführung im Zeitalter von Web 2.0
,
(pp. 87-95)
.
2009
Persistent link: https://www.econbiz.de/10003864120
Saved in:
155
Plattform des Involvements : das Fallbeispiel "American Apparel"
Blauhorn, Dina
;
Both, Julia
;
Möbius, Cathleen
; …
- In:
Swarm Branding : Markenführung im Zeitalter von Web 2.0
,
(pp. 97-110)
.
2009
Persistent link: https://www.econbiz.de/10003864121
Saved in:
156
What makes the difference? : introducing an integrated information system architecture for employer
branding
and recruiting
Laumer, Sven
;
Eckhardt, Andreas
- In:
Handbook of research on e-transformation and human …
,
(pp. 275-288)
.
2009
Persistent link: https://www.econbiz.de/10003866969
Saved in:
157
CSR im Zeichen der Employer-Brand : Einfluss und Eignung des Konzeptes der Corporate Social Responsibility für das Employer-
Branding
in der stakeholderspezifischen Markenführung
Schmidt, Philipp
-
2009
Persistent link: https://www.econbiz.de/10003819291
Saved in:
158
Good for business : the rise of the conscious corporation
Benett, Andrew
;
Gobhai, Cavas
;
O'Reilly, Ann
;
Welch, Greg
-
2009
Persistent link: https://www.econbiz.de/10003822844
Saved in:
159
Becoming a category of one : how extraordinary companies transcend commodity and defy comparison
Calloway, Joe
-
2009
-
2nd ed., rev. and updated
Persistent link: https://www.econbiz.de/10003822887
Saved in:
160
The role of corporate communications in developing a corporate brand image and reputation in Mauritius
Hawabhay, Bharati Bina
;
Abratt, Russell
;
Peters, Mark
- In:
Corporate reputation review : an international journal
12
(
2009/10
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10003849776
Saved in:
First
Prev
12
13
14
15
16
17
18
19
20
21
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->