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Modeling hedonic motive-based segments of wine festival visitors using decision tree approach

Payini, Valsaraj; Bolar, Kartikeya; Mallya, Jyothi; … - In: International journal of wine business research 34 (2022) 1, pp. 19-36

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Segmenting wine tourists on the basis of involvement with wine

Nella, Athina; Christou, Evangelos - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 783-798

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Beer traveler, wine traveler, or both? : comparing beer tourist and wine tourist segments

Stone, Matthew J. - In: Tourism analysis : an interdisciplinary tourism & … 28 (2023) 4, pp. 657-665

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A fine wine instrument : an alternative for segmenting the Australian wine market

Johnson, Trent E.; Bastian, Susan E. P. - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 182-202

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Motivations of wine travelers in rural Northeast Iowa

Grybovych, Oksana; Lankford, Jill; Lankford, Samuel - In: International journal of wine business research : IJWBR 25 (2013) 4, pp. 285-309

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Wine tourism involvement : a segmentation of Chinese tourists

Gu, Qiushi; Zhang, Hanqin Qiu; King, Brian; Huang, Songshan - In: Journal of travel and tourism marketing 35 (2018) 5, pp. 633-648

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The impact of different product messages on wine tourists' willingness to pay : a non-hypothetical experiment

Eustice, Crystal; McCole, Dan; Rutty, Michelle - In: Tourism management : research, policies, practice 72 (2019), pp. 242-248

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Millennials as luxury wine buyers in the United States?

Higgins, Lindsey; Wolf, Marianne McGarry - In: International journal of wine business research : IJWBR 28 (2016) 3, pp. 190-205

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A multilevel analysis of the effects of wine destination attributes on travel constraints and revisit intention

Bonn, Mark Andrew; Cho, Meehee; Lee, Jun Jae; Kim, Joo Hyang - In: International journal of contemporary hospitality management 28 (2016) 11, pp. 2399-2421

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A constraint-based approach to wine tourism market segmentation

Cho, Meehee; Bonn, Mark Andrew; Brymer, Robert A. - In: Journal of hospitality & tourism research : JHTR ; the … 41 (2017) 4, pp. 415-444

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