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Archetypes of service innovati...
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Bundling strategy
34
Leistungsbündel
34
Services
30
Dienstleistung
25
Dienstleistungssektor
25
Service industry
25
Value creation
22
Betriebliche Wertschöpfung
21
Relationship marketing
21
Beziehungsmarketing
20
Service innovation
20
Dienstleistungsqualität
19
Innovation
19
Service quality
19
B-to-B-Marketing
18
Business-to-business marketing
18
Business model
17
Geschäftsmodell
16
Customer integration
15
Kundenintegration
15
Lieferantenmanagement
15
Manufacturing industries
15
Supplier relationship management
15
Consumer behaviour
14
Service-dominant logic
14
Servitization
13
Dienstleistungsinnovation
12
Industrie
12
Innovation management
12
Innovationsmanagement
12
Service-Dominant Logic
12
Business services
11
Konsumentenverhalten
11
Service management
11
Customer satisfaction
10
Digitization
10
Organisatorischer Wandel
10
Organizational change
10
Unternehmensdienstleistung
10
Dienstleistungsmanagement
9
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Undetermined
95
Free
38
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Article
195
Book / Working Paper
32
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98
Aufsatz in Zeitschrift
98
research-article
23
Case study
9
Fallstudie
9
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8
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conceptual-paper
7
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2
Collection of articles of several authors
2
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2
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2
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2
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1
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1
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Language
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English
185
Undetermined
42
Author
All
Kowalkowski, Christian
129
Tronvoll, Bård
74
Kindström, Daniel
39
Edvardsson, Bo
37
Helkkula, Anu
36
Gebauer, Heiko
14
Nordin, Fredrik
11
Slåtten, Terje
11
Svensson, Göran
11
Sörhammar, David
11
Biggemann, Sergio
9
Witell, Lars
9
Pihlström, Minna
8
Alejandro, Thomas Brashear
7
Brege, Staffan
7
Kelleher, Carol
7
Sklyar, Alexey
7
Jaakkola, Elina
6
Rehme, Jakob
6
Gummerus, Johanna
5
Gustafsson, Anders
5
Högström, Claes
5
Oliva, Rogelio
5
Strandvik, Tore
5
Aarikka-Stenroos, Leena
4
Arnould, Eric J.
4
Helgesson, Thomas
4
Kienzler, Mario
4
Raddats, Chris
4
Xu, Yingzi
4
von Koskull, Catharina
4
Baines, Tim
3
Benedettini, Ornella
3
Bigdeli, Ali Ziaee
3
Brashear Alejandro, Thomas
3
Brehmer, Per-Olof
3
Carlborg, Per
3
Cobelli, Nicola
3
Ekman, Peter
3
Gill, Liz
3
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Published in...
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Journal of service management
20
Journal of Service Management
19
Journal of business research : JBR
19
Industrial marketing management : the international journal for industrial and high-tech firms
18
The journal of business & industrial marketing
16
Managing service quality : MSQ ; an international journal
9
Journal of Business & Industrial Marketing
8
European journal of marketing : EJM
4
International journal of knowledge management studies : IJKMS
4
AMS review : official publication of the Academy of Marketing Science
3
International journal of quality and service sciences
3
Journal of Business Research
3
The journal of services marketing
3
European Business Review
2
European Journal of Marketing
2
International Journal of Quality and Service Sciences
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Journal of marketing management : MM
2
Journal of service research
2
Journal of service research : JSR
2
Journal of the Academy of Marketing Science
2
Marketing intelligence & planning
2
Marketing theory
2
Qualitative market research : an international journal
2
Review of marketing research
2
Springer eBook Collection
2
The Service Industries Journal
2
The service industries journal
2
A Research Agenda for Service Marketing
1
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Business model innovation : the organizational dimension
1
DOI: 10.1080/0267257X.2019.1600572
1
Dissertations from the International Graduate School of Management and Industrial Engineering
1
European Management Journal
1
European management journal
1
European management journal : publ. twice a year for the Scottish Business School
1
Innovating in practice : perspectives and experiences
1
International Journal of Operations & Production Management
1
International Journal of Pharmaceutical and Healthcare Marketing
1
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Source
All
ECONIS (ZBW)
137
Other ZBW resources
43
OLC EcoSci
40
RePEc
6
EconStor
1
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21
Narratives and metaphors in service development
Helkkula, Anu
;
Pihlström, Minna
- In:
Qualitative market research : an international journal
13
(
2010
)
4
,
pp. 354-371
Persistent link: https://www.econbiz.de/10008688962
Saved in:
22
How do customers and pharmacists experience generic substitution?
Gill, Liz
;
Helkkula, Anu
;
Cobelli, Nicola
;
White, Lesley
- In:
International journal of pharmaceutical and healthcare …
4
(
2010
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10008778653
Saved in:
23
Circularity of customer service experience and customer perceived value
Helkkula, Anu
;
Kelleher, Carol
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 37-53
Persistent link: https://www.econbiz.de/10003965734
Saved in:
24
Characterizing value as an experience : implications for service researchers and managers
Helkkula, Anu
;
Kelleher, Carol
;
Pihlström, Minna
- In:
Journal of service research : JSR
15
(
2012
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10009521626
Saved in:
25
Service experience co-creation : conceptualization, implications, and future research directions
Jaakkola, Elina
;
Helkkula, Anu
;
Aarikka-Stenroos, Leena
- In:
Journal of service management
26
(
2015
)
2
,
pp. 182-205
Persistent link: https://www.econbiz.de/10011401238
Saved in:
26
Service experiences beyond the direct use : indirect customer use experiences of smartphone apps
Dube, Apramey
;
Helkkula, Anu
- In:
Journal of service management
26
(
2015
)
2
,
pp. 224-248
Persistent link: https://www.econbiz.de/10011401337
Saved in:
27
Practices and experiences : challenges and opportunities for value research
Helkkula, Anu
;
Kelleher, Carol
;
Pihlström, Minna
- In:
Journal of service management
23
(
2012
)
4
,
pp. 554-570
Persistent link: https://www.econbiz.de/10009619534
Saved in:
28
Am I worth it? : gifting myself with luxury
Kauppinen-Räisänen, Hannele
;
Finne, Åke
;
Gummerus, …
- In:
Journal of fashion marketing and management
18
(
2014
)
2
,
pp. 112-132
Persistent link: https://www.econbiz.de/10010384295
Saved in:
29
Transformative hospitality services : a conceptualization and development of organizational dimensions
Gallan, Andrew S.
;
Kabadayi, Sertan
;
Ali, Faizan
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 171-183
Persistent link: https://www.econbiz.de/10012643724
Saved in:
30
Value proposal co-creation in online community-based idea contests
Kelleher, Carol
;
Céilleachair, Aonghus Ó.
;
Helkkula, Anu
- In:
Innovating in practice : perspectives and experiences
,
(pp. 291-316)
.
2017
Persistent link: https://www.econbiz.de/10011570081
Saved in:
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