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Making bad look good : the cou...
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Schweiger, Günter
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Carlson, Les
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Dens, Nathalie
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Journal of retailing and consumer services
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Psychology & marketing
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Strategic Direction
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Jahrbuch der Absatz- und Verbrauchsforschung
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1
Scepticism of food labelling versus food
advertising
: a replication and extension
Ringold, Debra Jones
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
11/12
,
pp. 1169-1190
Persistent link: https://www.econbiz.de/10012623864
Saved in:
2
The impact of nutrition label regulation on firm marketing action and performance in China
Peng, Zou
;
Li, Yixin
;
Liu, Yan
- In:
Journal of public policy & marketing : JPP & M ; an …
37
(
2018
)
1
,
pp. 119-130
Persistent link: https://www.econbiz.de/10012016479
Saved in:
3
Moving up in taste : enhanced projected taste and freshness of moving food products
Gvili, Yaniv
;
Tal, Aner
;
Amar, Moty
;
Wansink, Brian
- In:
Psychology & marketing
34
(
2017
)
7
,
pp. 671-683
Persistent link: https://www.econbiz.de/10011738048
Saved in:
4
Werbung
mit Umweltschutz : Sonderdruck aus RWW, Rechtsfragen in Wettbewerb und
Werbung
Lambsdorff, Hans Georg
-
1993
Persistent link: https://www.econbiz.de/10000868175
Saved in:
5
Etiketten(schwindel)? : Kennzeichung und irreführende
Werbung
bei Lebensmitteln ; Dokumentation einer Veranstaltung der Abteilung Wirtschafts- und Sozialpolitik der Friedrich-Ebert...
2007
Persistent link: https://www.econbiz.de/10003605630
Saved in:
6
Consumer response to "Contains" and "Free of" labeling : evidence from lab experiments
Liaukonyte, Jura
;
Streletskaya, Nadia A.
;
Kaiser, Harry M.
- In:
Applied economic perspectives and policy
35
(
2013
)
3
,
pp. 476-507
Persistent link: https://www.econbiz.de/10010351149
Saved in:
7
An audience of one : behaviorally targeted ads as implied social labels
Summers, Christopher A.
;
Smith, Robert W.
;
Walker …
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 156-178
Persistent link: https://www.econbiz.de/10011521971
Saved in:
8
Halal endorsements : stirring controversy or gaining new customers?
Schlegelmilch, Bodo B.
;
Khan, Mubbsher Munawar
;
Hair, …
- In:
International marketing review
33
(
2016
)
1
,
pp. 156-174
Persistent link: https://www.econbiz.de/10011540325
Saved in:
9
Adolescents’ assessments of advertisements for unhealthy food : an example of warning labels for soft drinks
Effertz, Tobias
;
Franke, Marie-Kristin
;
Teichert, Thorsten
- In:
Journal of consumer policy : consumer issues in law, …
37
(
2014
)
2
,
pp. 279-299
Persistent link: https://www.econbiz.de/10010479065
Saved in:
10
Consumer perceptions of carbon labeling in print
advertising
: hype or effective communication strategy?
Stokes, Amy
;
Turri, Anna M.
- In:
Journal of marketing communications
21
(
2015
)
4
,
pp. 300-315
Persistent link: https://www.econbiz.de/10011405893
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