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Influence of marketing mix str...
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41
The study of the influence of service quality, service fairness and trust on
customer
loyalty in the Malaysian motor
insurance
industry
Kwong, Chee Kueng
;
Abu Bakar bin Abdul Hamid
;
Yuhanis …
- In:
International journal of business excellence : IJBEX
30
(
2023
)
1
,
pp. 17-52
Persistent link: https://www.econbiz.de/10014294212
Saved in:
42
Examining the
satisfaction
level of
insurance
policy holders at subsistence marketplaces : the bottom-up approach
Devi, Preeti
;
Sharma, Tejinder
- In:
International journal of Indian culture and business …
30
(
2023
)
3
,
pp. 347-359
Persistent link: https://www.econbiz.de/10014443670
Saved in:
43
Modernes Zufriedenheitsmanagement in der Assekuranz : von Menschen, KI und prädiktiver
Kundenzufriedenheit
Mühlhaus, Daniel
;
Pointner, Sonja
;
Hofmann, Jens
; …
- In:
Marketing und Innovation in disruptiven Zeiten
,
(pp. 429-458)
.
2023
Persistent link: https://www.econbiz.de/10013555090
Saved in:
44
Der Beitrag der Prospect Theory zur Beschreibung und Erklärung von Servicequalitätsurteilen und
Kundenzufriedenheit
im Kontext von Versicherungsentscheidungen
Gusenbauer, Birgit
-
2012
Persistent link: https://www.econbiz.de/10013436495
Saved in:
45
Individualisierung und
Versicherung
: Konsequenzen für ein gesellschaftsorientiertes Versicherungsmarketing
Popp, Harald
-
1997
Persistent link: https://www.econbiz.de/10000617779
Saved in:
46
Grundlagen der Gestaltung außenorganisationsbezogener Vertriebssteuerungssysteme in Versicherungsunternehmen
Zietsch, Dietmar
-
1985
Persistent link: https://www.econbiz.de/10000690702
Saved in:
47
Kooperatives Marketing von Versicherungsunternehmen : e. Unters. am Beispiel d. genossenschaftl. Versicherers
Theis, Harald
-
1985
Persistent link: https://www.econbiz.de/10000697206
Saved in:
48
Controlling in divisionalisierten Versicherungsunternehmen : Ansätze zu einer strategischen und operativen Steuerung von Risikomarktsegmenten
Schöffski, Iris
-
1996
Persistent link: https://www.econbiz.de/10000565415
Saved in:
49
Mit modernster Contact-Center-Infrastruktur die Umsetzung der Geschäftsstrategie bei Mobi24 beschleunigen
Fischer, Dieter
;
Lüthi, Roland
- In:
Customer Relationship Management : neue …
,
(pp. 213-224)
.
2008
Persistent link: https://www.econbiz.de/10003644203
Saved in:
50
Marketing im strategischen Unternehmensnetzwerk : Erklärungsmodell und praktische Anwendung in der Versicherungswirtschaft
Köhne, Thomas
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003316507
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