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Buyers apping? : determinants of current and future use of sellers' business-to-business mobile apps
Swani, Kunal; Jeyaraj, Anand - In: Industrial marketing management : the international … 107 (2022), pp. 276-286
Persistent link: https://www.econbiz.de/10014230699
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Determinants of social media adoption by B2B organizations
Siamagka, Nikoletta-Theofania; Christodoulides, George; … - In: Industrial marketing management : the international … 51 (2015), pp. 89-99
Persistent link: https://www.econbiz.de/10011422756
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The adoption of technological innovations in a B2B context : an empirical study on the higher education industry in Egypt
Hussein, Rania Mohamed Samir; Mourad, Maha - In: The journal of business & industrial marketing 29 (2014) 6, pp. 525-545
Persistent link: https://www.econbiz.de/10010413145
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Usability perspective on social media sites' adoption in the B2B context
Lacka, Ewelina; Chong, Alain Yee Loong - In: Industrial marketing management : the international … 54 (2016), pp. 80-91
Persistent link: https://www.econbiz.de/10011478722
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Factors affecting behavioral intention to adopt 3G mobile value-added services in India
Kumra, Rajeev; Malik, Anjali; Sikri, Deepak - In: International journal of electronic business 11 (2014) 4, pp. 354-383
Persistent link: https://www.econbiz.de/10011287716
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Fintech failure : examining B2B and B2C solutions for two-sided platform adoption
Kankanhalli, Shreya; Anderson, Stephen J.; Iacovone, … - 2024
Persistent link: https://www.econbiz.de/10014505981
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Extending TAM and IDT to predict the adoption of the Internet for B-to-B marketing activities: an empirical study of UK companies
Eid, Riyad - In: International journal of e-business research : an … 5 (2009) 4, pp. 68-85
Persistent link: https://www.econbiz.de/10003891599
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Extending TAM and IDT to predict the adoption of the internet for B-to-B marketing activities : an empirical study of UK companies
Eid, Riyad - In: E-business applications for product development and …, (pp. 391-408). 2011
Persistent link: https://www.econbiz.de/10008938108
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Determinants of B2B e-marketplace adoption : an empirical study of Indian small firms
Upadhyaya, Pallavi; Mohan, P.; Karantha, Manjunatha Prasad - In: International journal of e-business research : an … 13 (2017) 4, pp. 55-69
Persistent link: https://www.econbiz.de/10011764358
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How augmented reality apps are accepted by consumers : a comparative analysis using scales and opinions
Rese, Alexandra; Baier, Daniel; Geyer-Schulz, Andreas; … - In: Technological forecasting & social change : an … 124 (2017), pp. 306-319
Persistent link: https://www.econbiz.de/10011899416