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Competition and its implications for marketing strategy
Sabnis, Gaurav; Grewal, Rajdeep - In: Handbook of marketing strategy, (pp. 58-77). 2012
Persistent link: https://www.econbiz.de/10009530870
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The stock market in the driver' s seat! : implications for R&D and marketing
Chakravarty, Anindita; Grewal, Rajdeep - In: Management science : journal of the Institute for … 57 (2011) 9, pp. 1594-1609
Persistent link: https://www.econbiz.de/10009312558
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A managerial capital perspective on chief marketing officer succession
Wang, Rui; Saboo, Alok R.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 32 (2015) 2, pp. 164-178
Persistent link: https://www.econbiz.de/10011337508
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Virtual interorganizational relationships in business-to-business electronic markets : heterogeneity in the effects of organizational interdependence on relational outcomes
Mallapragada, Girish; Grewal, Rajdeep; Mehta, Raj; … - In: Journal of the Academy of Marketing Science 43 (2015) 5, pp. 610-628
Persistent link: https://www.econbiz.de/10011340268
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Attribute-level heterogeneity
Ebbes, Peter; Liechty, John C.; Grewal, Rajdeep - In: Management science : journal of the Institute for … 61 (2015) 4, pp. 885-897
Persistent link: https://www.econbiz.de/10010526539
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Marketing channels in foreign markets : control mechanisms and the moderating role of multinational corporation headquarters-subsidiary relationship
Grewal, Rajdeep; Kumar, Alok; Mallapragada, Girish; … - In: Journal of marketing research : JMR 50 (2013) 3, pp. 378-398
Persistent link: https://www.econbiz.de/10009755686
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The sales lead black hole : on sales reps' follow-up of marketing leads
Sabnis, Gaurav; Chatterjee, Sharmila C.; Grewal, Rajdeep; … - In: Journal of marketing 77 (2013) 1, pp. 52-67
Persistent link: https://www.econbiz.de/10009725660
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Stock market reactions to customer and competitor orientations : the case of initial public offerings
Saboo, Alok R.; Grewal, Rajdeep - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 70-88
Persistent link: https://www.econbiz.de/10009725702
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Purchasing managers' perceived bias in supplier-selected referrals
Hada, Mahima; Grewal, Rajdeep; Lilien, Gary L. - In: The journal of supply chain management : a global … 49 (2013) 4, pp. 81-95
Persistent link: https://www.econbiz.de/10010228969
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Information technology competencies, organizational agility, and firm performance : enabling and facilitating roles
Chakravarty, Anindita; Grewal, Rajdeep; Sambamurthy, V. - In: Information systems research : ISR 24 (2013) 4, pp. 976-997
Persistent link: https://www.econbiz.de/10010228981