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Understanding the justice fairness effects on eWOM communication in social media environment
Sohaib, Muhammad; Peng, Hui; Akram, Umair; Majeed, Abdul; … - In: International journal of enterprise information systems … 15 (2019) 1, pp. 69-84
Persistent link: https://www.econbiz.de/10011996810
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Power of sentiment expressions on peer-to-peer rental platforms : a mixed-method approach
Zhang, Xi; Wei, Xin; Zhang, Te; Liang, Sai; Ma, Yao; … - In: Journal of travel research : a quarterly publication of … 63 (2024) 2, pp. 428-446
Persistent link: https://www.econbiz.de/10014582247
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Impact of electronic word of mouth on customers' buying intention considering trust as a mediator : a SEM approach
Mahmud, Md. Shahed; Islam, Md. Nazmul; Ali, Md. Rostam; … - In: Global business review 25 (2024) 2_suppl, pp. 184S-198S
Persistent link: https://www.econbiz.de/10014634289
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Comparing email and SNS users : investigating e-servicescape, customer reviews, trust, loyalty and E-WOM
Tran, Gina A.; Strutton, David - In: Journal of retailing and consumer services 53 (2020), pp. 1-17
Persistent link: https://www.econbiz.de/10012171958
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Examining the impacts of positive and negative online consumer reviews on behavioral intentions : role of need for cognitive closure and satisfaction guarantees
Sharifi, Seyed Shahin - In: Journal of hospitality marketing & management 28 (2019) 4, pp. 397-426
Persistent link: https://www.econbiz.de/10012176669
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The role of retailer trust and word of mouth in buying organic foods in an emerging market
Pandey, S.; Khare, A. - In: Journal of food products marketing 23 (2017) 8, pp. 926-938
Persistent link: https://www.econbiz.de/10011799808
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Active or avoidance coping? : influencing mechanisms of streamers' coping strategies on viewers' word of mouth after livestreaming e-commerce failures
Chen, Jianyu; Gong, Xiushuang; Ren, Rui - In: Journal of retailing and consumer services 72 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014253469
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CSR ads matter to luxury fashion brands : a construal level approach to understand Gen Z consumers' eWOM on social media
Youn, Song-yi; Cho, Eunjoo - In: Journal of fashion marketing and management 26 (2022) 3, pp. 516-533
Persistent link: https://www.econbiz.de/10013384546
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The impact of social commerce constructs on online engagement with the mediating effect of trust : the use and gratification perspective
Saha, Mahasweta; Verma, Sanjeev - In: South Asian journal of management : SAJM 29 (2022) 2, pp. 138-163
Persistent link: https://www.econbiz.de/10013387109
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The influence of digital influencer, e-WOM and information quality on customer repurchase intention toward online shop in e-marketplace during pandemic COVID-19 : the mediation eff...
Wandoko, Wanda; Panggati, Ignatius Enda - In: Journal of relationship marketing : innovations and … 21 (2022) 2, pp. 148-167
Persistent link: https://www.econbiz.de/10013336327