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Consumer behaviour
45
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44
Online retailing
14
Online-Handel
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Deutschland
13
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11
Preismanagement
10
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10
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9
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7
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7
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Gerechtigkeit
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English
73
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30
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20
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Kukar-Kinney, Monika
67
Schäfers, Tobias
38
Monroe, Kent B.
20
Schaefers, Tobias
17
Ridgway, Nancy M.
13
Riekhof, Hans-Christian
11
Scheinbaum, Angeline Close
10
Xia, Lan
8
Moser, Roger
6
Teuber, Sebastian
6
Vida, Irena
6
Cobbs, Joe
5
Grewal, Dhruv
5
Schamari, Julia
5
Chamberlin, Emily
4
Eiben, Immo
4
Carlson, Jeffrey R.
3
Close, Angeline G.
3
Cziehso, Gerrit P.
3
Gresel, Ronja
3
Hennig-Thurau, Thorsten
3
Koklic, Mateja Kos
3
Kos Koklič, Mateja
3
Walters, Rockney G.
3
Weisstein, Fei L.
3
Basting, Jochen
2
Benoit, Sabine
2
Chang, Chiu-chi Angela
2
Culiberg, Barbara
2
Falk, Tomas
2
Groza, Mark
2
Groza, Mark D.
2
Hartmann, Evi
2
He, Heping
2
Hirschinger, Micha
2
Kübler, Raoul
2
Leban, Marina
2
Linder, Marc
2
Mattmüller, Roland
2
Meise, Jan Niklas
2
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PFH Private University of Applied Sciences, Göttingen
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Journal of business research : JBR
18
Journal of retailing
11
Journal of the Academy of Marketing Science
8
Journal of Business Research
5
Forschungspapiere
4
Journal of service research : JSR
4
PFH Forschungspapiere/Research Papers
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of retailing and consumer services
3
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
3
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
3
Versandhandelsmarketing : marktorientiertes Management einer Wachstumsbranche
3
Asia Pacific journal of marketing and logistics
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Operations research, Management science : OR MS ; the international literature digest
2
Psychology & marketing
2
management
2
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Economic and business review : EBR
1
Essays on supply chain management in emerging markets
1
European Business School Research Paper
1
European Journal of Marketing
1
European journal of marketing : EJM
1
Glückauf : die Fachzeitschrift für Rohstoff, Bergbau und Energie
1
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
1
International journal of consumer studies
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Jahrbuch Marketing ... : Trendthemen und Tendenzen
1
Jahrbuch Marketing : Trendthemen und Tendenzen
1
Journal of Consumer Research
1
Journal of advertising
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing theory and practice : JMTP
1
Journal of service research
1
Legends in marketing
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ECONIS (ZBW)
84
OLC EcoSci
25
RePEc
9
EconStor
2
Other ZBW resources
2
USB Cologne (EcoSocSci)
1
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1
Making money with paid content: empirical investigations on consumers’ reactions to free-to-fee switches and preview characteristics
Cziehso, Gerrit P.
-
2017
Persistent link: https://www.econbiz.de/10012239920
Saved in:
2
How the burdens of ownership promote consumer usage of access-based services
Schäfers, Tobias
;
Lawson, Stephanie J.
;
Kukar-Kinney, …
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 569-577
Persistent link: https://www.econbiz.de/10011537282
Saved in:
3
Free no more : investigating customer reactions to unexpected free-to-fee switches
Cziehso, Gerrit Paul
;
Schäfers, Tobias
;
Kukar-Kinney, …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 229-242
Persistent link: https://www.econbiz.de/10012103251
Saved in:
4
Konsumentenverhalten in Marktnischen : theoretische Diskussion und empirische Befunde zu den Determinanten der Nischenorientierung von Konsumenten
Schäfers, Tobias
-
2011
Persistent link: https://www.econbiz.de/10008823060
Saved in:
5
Betriebsformwahl im Lebensmitteleinzelhandel im internationalen Kontext
Mattmüller, Roland
;
Schäfers, Tobias
- In:
Herausforderungen der internationalen marktorientierten …
,
(pp. 407-419)
.
2011
Persistent link: https://www.econbiz.de/10008842209
Saved in:
6
Dialogmarketing in Marktnischen aus Konsumentenperspektive
Schäfers, Tobias
;
Gräßler, Markus Joseph
;
Gresel, Ronja
- In:
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. …
,
(pp. 131-148)
.
2011
Persistent link: https://www.econbiz.de/10009010226
Saved in:
7
Behavioral Targeting : ein effizienter Einsatz des Online-Werbebudgets?
Riekhof, Hans-Christian
;
Schäfers, Tobias
;
Eiben, Immo
-
2009
Persistent link: https://www.econbiz.de/10009531259
Saved in:
8
Nischenartikel : Wachstumstreiber für den Versandhandel?
Riekhof, Hans-Christian
;
Schäfers, Tobias
;
Teuber, …
-
2009
Persistent link: https://www.econbiz.de/10009531261
Saved in:
9
No vehicle means no aid : a paradigm change for the humanitarian logistics business model
Hirschinger, Micha
;
Moser, Roger
;
Hartmann, Evi
; …
- In:
Essays on supply chain management in emerging markets
,
(pp. 43-64)
.
2016
Persistent link: https://www.econbiz.de/10011391622
Saved in:
10
Erfolg in der Nische : das Long-Tail-Phänomen im Retail Business
Schäfers, Tobias
;
Riekhof, Hans-Christian
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 133-149)
.
2013
Persistent link: https://www.econbiz.de/10009748420
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