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Pictures that are worth a thousand donations : how emotions in project images drive the success of online charity fundraising campaigns? : an image design perspective
Hou, Jian-Ren; Zhang, Jie Jennifer; Zhang, Kunpeng - In: MIS quarterly 47 (2023) 2, pp. 535-584
Persistent link: https://www.econbiz.de/10014422465
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How to turn lurkers into donors? : a study of online social support interactions between nonprofit organizations and their followers
Hong, Cheng; Li, Cong - In: International review on public and non-profit marketing 17 (2020) 4, pp. 527-547
Persistent link: https://www.econbiz.de/10012310883
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Social ties among fundraisers and crowdfunding performance : the impact of tie strength and network closure
Kao, Ta Wei; Zhang, Li; Shao, Benjamin B. M.; Choi, … - In: Journal of management information systems : JMIS 41 (2024) 1, pp. 111-145
Persistent link: https://www.econbiz.de/10014582631
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The champion effect in peer-to-peer giving : successful campaigns highlight fundraisers more than causes
Chapman, Cassandra M.; Masser, Barbara M.; Louis, … - In: Nonprofit and voluntary sector quarterly : journal of … 48 (2019) 3, pp. 572-592
Persistent link: https://www.econbiz.de/10012006712
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The social network? : nonprofit constituent engagement through social media
Smith, Jamie N. - In: Journal of nonprofit & public sector marketing 30 (2018) 3, pp. 294-316
Persistent link: https://www.econbiz.de/10011917355
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Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian; Szamrowski, Piotr - In: Journal of nonprofit & public sector marketing 34 (2022) 2, pp. 149-176
Persistent link: https://www.econbiz.de/10013205205
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Deep pockets or empty coffers? : functional expenses, contribution revenue and the ability of nonprofits to pivot during COVID-19
Burke-Kolehmainen, Cari; Intindola, Melissa - In: American journal of business 39 (2024) 2, pp. 65-95
Persistent link: https://www.econbiz.de/10014550338
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A cross-cultural comparison of millennials’ engagement with and donation to nonprofits : a hybrid U&G and TAM framework
Florenthal, Bela; Awad, Manar - In: International review on public and non-profit marketing 18 (2021) 4, pp. 629-657
Persistent link: https://www.econbiz.de/10012703848
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Improving fundraising efficiency in small and medium sized non-profit organizations using online solutions
Nageswarakurukkal, Kabil; Gonçalves, Paulo; Moshtari, … - In: Journal of nonprofit & public sector marketing 32 (2020) 3, pp. 286-311
Persistent link: https://www.econbiz.de/10012259288
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Social media, signaling, and donations : testing the financial returns on nonprofits' social media investment
Harris, Erica E.; Neely, Daniel G.; Saxton, Gregory D. - In: Review of accounting studies 28 (2023) 2, pp. 658-688
Persistent link: https://www.econbiz.de/10014335924