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Understanding the impact of internal marketing practices on both employees' and managers' organizational commitment in elderly care homes
Bermúdez-González, Guillermo; Sasaki, Innan; … - In: Journal of service theory and practice : JSTP 26 (2016) 1, pp. 28-49
Persistent link: https://www.econbiz.de/10011421917
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Employee engagement : a byway for employee commitment
Vaidya, Rishi; Sharma, Prachi; Sharma, Shweta - In: GITAM journal of management : a quarterly publication … 13 (2015) 3, pp. 1-18
Persistent link: https://www.econbiz.de/10011526984
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Impact of employer branding on employee commitment : employee engagement as a mediator
Yousf, Aasia; Khurshid, Shabana - In: Vision : the journal of business perspective 28 (2024) 1, pp. 35-46
Persistent link: https://www.econbiz.de/10014634382
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Branding employees
Cushen, Jean - In: Qualitative research in accounting & management : QRAM 6 (2009) 1/2, pp. 102-114
Persistent link: https://www.econbiz.de/10009525028
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Corporate social responsibility, multi-faceted job-products, and employee outcomes
Du, Shuili; Bhattacharya, C. B.; Sen, Sankar - In: Journal of business ethics : JOBE 131 (2015) 2, pp. 319-335
Persistent link: https://www.econbiz.de/10011393235
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Employee voice : untapped resource or social media time bomb?
Miles, Sandra Jeanquart; Mangold, W. Glynn - In: Business horizons 57 (2014) 3, pp. 401-411
Persistent link: https://www.econbiz.de/10010359474
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The impact of frontline employees' perceptions of internal marketing on employee outcomes
Ferdous, Ahmed Shahriar; Polonsky, Michael J. - In: Journal of strategic marketing 22 (2014) 4, pp. 300-315
Persistent link: https://www.econbiz.de/10010387315
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Internal service quality as a driver of employee satisfaction, commitment and performance : exploring the focal role of employee well-being
Sharma, Piyush; Kong, Titus Tak Chuen; Kingshott, … - In: Journal of service management 27 (2016) 5, pp. 773-797
Persistent link: https://www.econbiz.de/10011553151
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IT employees' brand attitudes and the role of internal corporate communication : a survey of Indian IT industry
Sharma, Neha; Kamalanabhan, T. J. - In: International journal of business excellence 7 (2014) 1, pp. 52-75
Persistent link: https://www.econbiz.de/10011482021
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Drivers of employee propensity to endorse their corporate brand
Morokane, Pride; Chiba, Manoj; Kleyn, Nicola - In: The journal of brand management : an international journal 23 (2016) 1, pp. 55-66
Persistent link: https://www.econbiz.de/10011482868