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The art of revising for premier journals : editorial
Lim, Weng Marc - In: Global business and organizational excellence : GBOE 42 (2022) 1, pp. 5-9
Persistent link: https://www.econbiz.de/10013461002
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Empowering marketing organizations to create and reach socially responsible consumers for greater sustainability
Lim, Weng Marc - In: Social and sustainability marketing : a casebook for …, (pp. 3-9). 2022
Persistent link: https://www.econbiz.de/10013463285
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Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc - In: Journal of business research : JBR 160 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
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Critique and change : the "what", "why", "how", and "so what"
Lim, Weng Marc - In: Global business and organizational excellence : GBOE 42 (2023) 3, pp. 5-9
Persistent link: https://www.econbiz.de/10014245218
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It’s time to celebrate : how can restaurateurs make special occasions even better?
Lim, Weng Marc - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 573-600
Persistent link: https://www.econbiz.de/10011349963
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Organisational strategic human resource management : the case of Lehman Brothers
Lim, Weng Marc - In: Journal of management research 4 (2012) 2, pp. 1-8
Persistent link: https://www.econbiz.de/10009725883
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Sense of virtual community and perceived critical mass in online group buying
Lim, Weng Marc - In: Journal of strategic marketing 22 (2014) 3, pp. 268-283
Persistent link: https://www.econbiz.de/10010384766
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Understanding the influence of online flow elements on hedonic and utilitarian online shopping experiences : a case of online group buying
Lim, Weng Marc - In: The journal of information systems : JIS ; a semiannual … 28 (2014) 2, pp. 287-306
Persistent link: https://www.econbiz.de/10010474830
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The antecedents and consequences of customer hedonism in hospitality services
Lim, Weng Marc - In: Journal of hospitality marketing & management 23 (2014) 5/6, pp. 626-651
Persistent link: https://www.econbiz.de/10010402055
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A blueprint for sustainability marketing : defining its conceptual boundaries for progress
Lim, Weng Marc - In: Marketing theory 16 (2016) 2, pp. 232-249
Persistent link: https://www.econbiz.de/10011495116