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language:"eng"
~source:"usbk"
~subject:"Advertising"
~subject:"Firm performance"
~subject:"Konsumentenverhalten"
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Advertising
Firm performance
Konsumentenverhalten
Marketing
2,773
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311
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133
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126
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125
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Baack, Donald
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The holiday makers : magazines, advertising, and mass tourism in postwar America
Popp, Richard K.
-
2012
Persistent link: https://www.econbiz.de/10009654700
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2
Branded beauty : how marketing changed the way we look
Tungate, Mark
-
2011
-
1st ed.
Persistent link: https://www.econbiz.de/10009542936
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3
Integrated marketing communications in advertising and promotion
Shimp, Terence A.
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2010
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004933363
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4
Ad women : how they impact what we need, want and buy
Sivulka, Juliann
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2009
Persistent link: https://www.econbiz.de/10004925804
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5
The ultimate marketing toolkit : ads that attract customers. Blogs that create buzz. Web sites that wow
Peters, Paula
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10004939508
Saved in:
6
Mobile advertising : supercharge your brand in the exploding wireless market
Sharma, Chetan
;
Herzog, Joe
;
Melfi, Victor
-
2008
Persistent link: https://www.econbiz.de/10004907306
Saved in:
7
How to market, advertise, and promote your business or service in your own backyard
Egelhoff, Tom
-
2008
Persistent link: https://www.econbiz.de/10004908820
Saved in:
8
Wine brands : success strategies for new markets, new consumers and new trends
Resnick, Evelyne
-
2008
Persistent link: https://www.econbiz.de/10004910632
Saved in:
9
All you need is a good idea! : how to create marketing messages that actually get results
Heyman, Jay H.
-
2008
Persistent link: https://www.econbiz.de/10004911093
Saved in:
10
Fashion brands : branding style from Armani to Zara
Tungate, Mark
-
2008
-
2. ed.
Persistent link: https://www.econbiz.de/10004911815
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