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subject:"Consumer behaviour"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Review of managerial science"
~person:"Gierl, Heribert"
~person:"Herrmann, Andreas"
~person:"Landschulze, Sebastian"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
15
Deutschland
5
Germany
5
Decision theory
4
Entscheidungstheorie
4
Automotive industry
3
Innovation diffusion
3
Innovationsdiffusion
3
Kfz-Industrie
3
Theorie
3
Theory
3
Automotive market
2
Decision under uncertainty
2
Entscheidung unter Unsicherheit
2
Experiment
2
Innovation
2
Kfz-Markt
2
Motivation
2
Product information
2
Produktinformation
2
Prospect Theory
2
Prospect theory
2
Affect
1
Austria
1
Automotive services industry
1
Beziehungsmarketing
1
Brand
1
Community
1
Consumer credit
1
Consumer goods
1
Consumer goods marketing
1
Consumer instructions
1
Decision under risk
1
Early warning system
1
Elderly people
1
Entscheidung unter Risiko
1
Estimation
1
Failure-susceptible products
1
Feldforschung
1
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Article
15
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Article in journal
15
Aufsatz in Zeitschrift
15
Language
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German
8
English
7
Author
All
Gierl, Heribert
Herrmann, Andreas
Landschulze, Sebastian
Helm, Roland
4
Schnittka, Oliver
4
Steiner, Winfried J.
4
Tscheulin, Dieter K.
3
Baier, Daniel
2
Decker, Reinhold
2
Gensler, Sonja
2
Heitmann, Mark
2
Homburg, Christian
2
Hüttl-Maack, Verena
2
Koschate, Nicole
2
Kurz, Peter
2
Landwehr, Jan R.
2
Lin-Hi, Nick
2
Lindenmeier, Jörg
2
Paetz, Friederike
2
Pohl, Alexander
2
Sattler, Henrik
2
Schaffner, Dorothea
2
Siems, Florian
2
Stöcker, Björn
2
Wagner, Udo
2
Weiber, Rolf
2
Wentzel, Daniel
2
Adam, Nadine
1
Ahrholdt, Dennis C.
1
Albers, Sönke
1
Algesheimer, René
1
Amin Ansary
1
Andersch, Henrike
1
Aschersleben, Philipp
1
Baader, Galina
1
Bauer, Hans H.
1
Bayer, Sarah
1
Bayraktaroglu, Ayse Gul
1
Bekk, Magdalena
1
Benkenstein, Martin
1
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Journal of business economics : JBE
Review of managerial science
Marketing : ZFP ; journal of research and management
20
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
11
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
7
Der Markt : international journal of marketing
5
Psychology & marketing
5
Die Betriebswirtschaft : DBW
4
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
4
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
3
Journal of business research : JBR
3
Journal of marketing
3
Marketing letters : a journal of research in marketing
3
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
Journal of retailing
2
Journal of retailing and consumer services
2
Marketing : journal of research and management
2
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
2
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
2
Transfer : Zeitschrift für Kommunikation und Markenmanagement
2
Wege des Marketing : Festschrift zum 60. Geburtstag von Erwin Dichtl
2
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Asia Pacific journal of marketing and logistics
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Cutting edge international research
1
Emerald insight
1
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
European journal of marketing : EJM
1
Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch
1
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
1
International advertising and communication : current insights and empirical findings
1
International journal of marketing : IJM ; formerly Der Markt
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Jena Research Papers in Business and Economics - Working and Discussion Papers
1
Journal of business ethics : JBE
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of management information systems : JMIS
1
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ECONIS (ZBW)
15
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1
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10
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15
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articles prioritized
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date (oldest first)
1
Handle with care! : how majority cues can reduce the negative effects of warnings of foreseeable product failures
Hüttl-Maack, Verena
;
Pick, Doreén
;
Gierl, Heribert
- In:
Review of managerial science
13
(
2019
)
4
,
pp. 689-723
Persistent link: https://www.econbiz.de/10012099443
Saved in:
2
Hedonism versus accuracy : the influence of motivation and affect on the evaluation of multiple gains and losses
Schaffner, Dorothea
;
Mathur, Pragya
;
Maheswaran, Durairaj
; …
- In:
Review of managerial science
7
(
2013
)
4
,
pp. 417-441
Persistent link: https://www.econbiz.de/10010196976
Saved in:
3
How does verbal non-diagnostic information affect product evaluation?
Gierl, Heribert
;
Hüttl-Maack, Verena
- In:
Review of managerial science
6
(
2012
)
2
,
pp. 131-159
Persistent link: https://www.econbiz.de/10009510645
Saved in:
4
Getting better or getting worse? : consumer repsonses to decreasing, constant, and ascending multi-dimensional price profiles
Peine, Klaus
;
Wentzel, Daniel
;
Herrmann, Andreas
- In:
Review of managerial science
6
(
2012
)
1
,
pp. 81-101
Persistent link: https://www.econbiz.de/10009426189
Saved in:
5
How does consumer age affect the desire for new products and brands? : a multi-group causal analysis
Helm, Roland
;
Landschulze, Sebastian
- In:
Review of managerial science
7
(
2013
)
1
,
pp. 29-59
Persistent link: https://www.econbiz.de/10009687311
Saved in:
6
Auf den Rangplatz kommt es an : Wirkung der Rangfolge von Produkten auf das Entscheidungsverhalten
Leesch, Carina
;
Herrmann, Andreas
;
Landwehr, Jan R.
- In:
Journal of business economics : JBE
80
(
2010
)
4
,
pp. 441-466
Persistent link: https://www.econbiz.de/10003956294
Saved in:
7
The influence of stimulus ambiguity on category and attitude formation
Uekermann, Frauke
;
Herrmann, Andreas
;
Wentzel, Daniel
; …
- In:
Review of managerial science
4
(
2010
)
1
,
pp. 33-52
Persistent link: https://www.econbiz.de/10003956490
Saved in:
8
Preis und Qualität als Dimensionen von Kompromissoptionen
Gierl, Heribert
;
Stiegelmayr, Karin
- In:
Journal of business economics : JBE
80
(
2010
)
5
,
pp. 495-531
Persistent link: https://www.econbiz.de/10003966093
Saved in:
9
Optimal stimulation level theory, exploratory consumer behaviour and product adoption: an analysis of underlying structures across product categories
Helm, Roland
;
Landschulze, Sebastian
- In:
Review of managerial science
3
(
2009
)
1
,
pp. 41-73
Persistent link: https://www.econbiz.de/10003812801
Saved in:
10
Die Macht des Defaults : Wirkung von Empfehlungen und Vorgaben auf das individuelle Entscheidungsverhalten
Polak, Ben
;
Herrmann, Andreas
;
Heitmann, Mark
;
Einhorn, …
- In:
Journal of business economics : JBE
78
(
2008
)
10
,
pp. 1033-1060
Persistent link: https://www.econbiz.de/10003764809
Saved in:
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