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~subject:"Dienstleistungssektor"
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Dienstleistungssektor
Services marketing
764
Dienstleistungsmarketing
325
Service quality
196
Consumer behaviour
180
Relationship marketing
146
Customer satisfaction
116
Dienstleistungsqualität
112
Beziehungsmarketing
102
Konsumentenverhalten
99
Dienstleistung
86
Marketing
73
Service industry
67
Services
62
Kundenzufriedenheit
59
Service-dominant logic
50
Financial services
48
Marketing theory
48
Service-Dominant Logic
48
Customer integration
46
Kundenintegration
46
Brand management
42
Markenführung
41
Betriebliche Wertschöpfung
38
Customer service
38
Value creation
38
services marketing
37
Marketingtheorie
36
Dienstleistungsmanagement
35
Service management
35
Customer loyalty
32
Lieferantenmanagement
32
Marketing strategy
32
Supplier relationship management
32
Advertising
31
Banking
31
Marketing management
28
Brand image
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Germany
26
Theory
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English
65
German
6
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Huang, Ming-Hui
4
Büttgen, Marion
2
Dev, Chekitan S.
2
Furrer, Olivier
2
Han, Spring H.
2
Khan, Kalim
2
Kumar, Raj
2
Lee, Jungwoo
2
Panwar, Tapish
2
Panwar, Upendra Singh
2
Ray, Nilanjan
2
Abdul Razak Chik
1
Ackermann, Claire-Lise
1
Ahn, Jinwoo
1
Akaka, Melissa Archpru
1
Akter, Shahriar
1
Awan, Maheen Iqbal
1
Ayala, Néstor Fabián
1
Baglieri, Enzo
1
Baillod, Chloé
1
Barrios, Andrés
1
Bebko, Charlene
1
Belboula, Imène
1
Bell, Simon J.
1
Benitez, Guilherme Brittes
1
Biggemann, Sergio
1
Blocker, Christopher
1
Blut, Markus
1
Brady, Michael K.
1
Brozovic, Danilo
1
Bryson, John R.
1
Camacho, Sonia
1
Cases, Anne-Sophie
1
Chen, Chun Liang
1
Classen, Moritz
1
Daniels, Peter W.
1
Dayan, Mumin
1
De Chernatony, Leslie
1
Dwesar, Rishi
1
Estrada-Mejia, Catalina
1
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NetLibrary, Inc
1
Springer Fachmedien Wiesbaden
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
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SpringerLink / Bücher
6
The journal of services marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Services marketing quarterly
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Fokus Dienstleistungsmarketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
A Research Agenda for Service Marketing
2
European journal of marketing
2
Marketing theory
2
The service industries journal
2
AMS review : official publication of the Academy of Marketing Science
1
Business process management journal
1
Business-to-Business-Marketing
1
EBSCOhost eBook Collection
1
Edward Elgar E-Book Archive
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Global perspectives on service science: Japan
1
International journal of commerce and management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management practice : IJMP
1
International journal of services and operations management : IJSOM
1
Journal of air transport management
1
Journal of business research : JBR
1
Journal of global marketing
1
Journal of service management
1
Journal of service research
1
Journal of service research : JSR
1
Journal of service theory and practice : JSTP
1
Journal of the Academy of Marketing Science
1
Journal of the Operational Research Society
1
Management decision
1
Metamorphosis : a journal of management research
1
Public management review
1
Research
1
Research handbooks in business and management
1
Research handbooks in business and management series
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1
A growth-share matrix of service marketing research themes
Furrer, Olivier
;
Baillod, Chloé
;
Landry, Mikèle
- In:
A Research Agenda for Service Marketing
,
(pp. 3-20)
.
2024
Persistent link: https://www.econbiz.de/10014517859
Saved in:
2
Expansion and refocusing : two alternative trajectories for service marketing research
Furrer, Olivier
;
Kerguignas, Jie
- In:
A Research Agenda for Service Marketing
,
(pp. 353-374)
.
2024
Persistent link: https://www.econbiz.de/10014518476
Saved in:
3
From service to social innovation with a service-dominant logic approach
Barrios, Andrés
;
Camacho, Sonia
;
Estrada-Mejia, Catalina
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 201-215
Persistent link: https://www.econbiz.de/10013542925
Saved in:
4
Impact of consumer education and knowledge on purchase intentions within services industry : a study of symbiotic analysis in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of services and operations …
35
(
2020
)
1
,
pp. 58-77
Persistent link: https://www.econbiz.de/10012178614
Saved in:
5
Does service failure criticality affect global travellers' service evaluations? : an empirical analysis of online reviews
Dwesar, Rishi
;
Sahoo, Debajani
- In:
Management decision
60
(
2022
)
2
,
pp. 426-448
Persistent link: https://www.econbiz.de/10013162829
Saved in:
6
Service quality measures : systematic literature review and future research directions
Prasad, Ram Komal
;
Verma, Sanjeev
- In:
International journal of management practice : IJMP
15
(
2022
)
1
,
pp. 9-23
Persistent link: https://www.econbiz.de/10012800117
Saved in:
7
Service customization in turbulent environments : service business models and knowledge integration to create capability-based switching costs
Frank, Alejandro Germán
;
Mendes, Glauco H. de Souza
; …
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013206396
Saved in:
8
When does service employee's accent matter? : examining the moderating effect of service type, service criticality and accent service congruence
Hill, Sally Rao
;
Tombs, Alastair G.
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1985-2013
Persistent link: https://www.econbiz.de/10013352675
Saved in:
9
The impact of the COVID-19 pandemic on restaurant resilience : lessons, generalizations, and ideas for future research
Karniouchina, Kate
;
Sarangee, Kumar
;
Theokary, Carol
; …
- In:
Service science
14
(
2022
)
2
,
pp. 121-138
Persistent link: https://www.econbiz.de/10013352805
Saved in:
10
Role of trust in influencing service recommendation from customers for beauty service industry
Panwar, Tapish
;
Khan, Kalim
- In:
Metamorphosis : a journal of management research
21
(
2022
)
1
,
pp. 19-30
Persistent link: https://www.econbiz.de/10013384394
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