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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Einzelhandel"
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Einzelhandel
Brand management
408
Markenführung
408
Consumer behaviour
376
Konsumentenverhalten
376
Markenimage
250
Brand image
248
Brand
198
Markenartikel
197
Beziehungsmarketing
144
Relationship marketing
144
Retail trade
96
Social Web
65
Social web
65
Handelsmarke
63
Store brand
63
Customer satisfaction
50
Kundenzufriedenheit
50
Online-Marketing
50
Internet marketing
49
Brand loyalty
46
Markentreue
42
Luxury goods
38
Luxusgüter
38
Fashion
29
Mode
29
Confidence
28
Marketing management
28
Marketingmanagement
28
Vertrauen
28
Advertising effects
26
Markenpolitik
26
Werbewirkung
26
B-to-B-Marketing
23
Business-to-business marketing
23
China
21
Dienstleistungsqualität
21
Online retailing
21
Online-Handel
21
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94
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Gázquez-Abad, Juan Carlos
5
Martínez-López, Francisco J.
4
Anselmsson, Johan
2
Aslam, Usman
2
Assarzadegan, Parisa
2
Burt, Steven
2
Cliquet, Gérard
2
Das, Gopal
2
Fornari, Daniele
2
Fornari, Edoardo
2
Grandi, Sebastiano
2
Hejazi, Seyed Reza
2
Huang, Zongsheng
2
Hökelekli, Gizem
2
Khan, Imran
2
Lamey, Lien
2
Lombart, Cindy
2
Louis, Didier
2
Menegatti, Mario
2
Rubio Benito, Natalia
2
Verboven, Frank
2
Abratt, Russell
1
Abril Barrie, Carmen
1
Ahmadi, Hormoz
1
Al-Monawer, Nasser
1
Andrews MacLelland, Melinda
1
Arghashi, Vahideh
1
Au-Yeung, Amelia Yuen Shan
1
Aşkın, Nilay
1
Balabanis, George
1
Bendixen, Michael
1
Beneke, Justin
1
Bin, Liu
1
Bodkin, Charles D.
1
Borraz, Stéphane
1
Brown, James
1
Brown, James R.
1
Cacho-Elizondo, Silvia
1
Cadeaux, Jack
1
Caiado, Jorge
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
Journal of retailing
30
The international review of retail, distribution and consumer research
27
International journal of retail & distribution management
26
Journal of business research : JBR
25
The journal of brand management : an international journal
15
SpringerLink / Bücher
14
European journal of operational research : EJOR
13
Springer Proceedings in Business and Economics
11
The journal of product & brand management
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
International journal of retail and distribution management
8
Transportation research / E : an international journal
8
Australasian marketing journal
6
European journal of marketing : EJM
6
International journal of production economics
6
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International marketing review
5
Journal of food products marketing
5
European review of agricultural economics : ERAE
4
Handel und Internationales Marketing / Retailing and International Marketing
4
International journal of electronic marketing and retailing : IJEMR
4
Journal of agricultural & food industrial organization
4
Journal of fashion marketing and management
4
Journal of marketing management : MM
4
Journal of marketing theory and practice
4
Journal of the Academy of Marketing Science
4
Marketing : ZFP ; journal of research and management
4
Review of industrial organization : RIO
4
Springer eBook Collection
4
The service industries journal
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
Applied economics letters
3
Brick & mortar shopping in the 21st century
3
Business history
3
Cogent business & management
3
European retail research
3
Gabler Edition Wissenschaft
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ECONIS (ZBW)
96
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1
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96
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1
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
2
Measuring employee-consumer integrated retailer brand equity
Rudkowski, Janice
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014460871
Saved in:
3
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
4
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
5
Interplays between manufacturer advertising and retailer store brand introduction : agency vs. wholesale contracts
Shen, Qichao
;
He, Bo
;
Qing, Qiankai
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209532
Saved in:
6
Interacting with strategic waiting for store brand : online selling format selection
Huang, Lingchen
;
Huang, Zongsheng
;
Bin, Liu
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013364460
Saved in:
7
Analyzing consumer expectations and experiences of Augmented Reality (AR) apps in the fashion retail sector
Aslam, Usman
;
Davis, Leon
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460819
Saved in:
8
Feeling close from Afar : public reactions to racial profiling in retail and brand crisis management
Youn, Song-Yi
;
Ki, Chung-Wha
;
Ha, Sejin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014462287
Saved in:
9
Brand and quality effects on introduction of store brand products
Al-Monawer, Nasser
;
Davoodi, Mehdi
;
Qi, Lian
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012581861
Saved in:
10
Determinants of customer brand loyalty in the retail industry : a comparison between national and private brands in South Korea
Hwang, Syjung
;
Lee, Minyoung
;
Park, Eunil
;
Pobil, Angel …
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665885
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