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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of strategic marketing"
~subject:"Bio-Lebensmittel"
~subject:"Germany"
~subject:"Umweltbewusstsein"
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Bio-Lebensmittel
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Green marketing
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Duong Cong Doanh
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Asia Pacific journal of marketing and logistics
Journal of strategic marketing
Business strategy and the environment
16
International journal of hospitality management
13
Journal of business research : JBR
10
Marketing intelligence & planning
10
Cogent business & management
9
International journal of consumer studies
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of retailing and consumer services
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International journal of green economics : IJGE
7
Journal of business ethics : JOBE
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Journal of marketing communications
7
International journal of contemporary hospitality management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of international consumer marketing
6
Journal of promotion management : JPM
6
Asia-Pacific journal of business administration
5
International journal of green economics
5
Journal of Islamic marketing
5
Journal of travel and tourism marketing
5
Amfiteatru economic : an economic and business research periodical
4
European research studies
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Green consumerism : perspectives, sustainability, and behavior
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International journal of advertising : the review of marketing communications
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Journal of hospitality marketing & management
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Global business review
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Qualitative market research : an international journal
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Asia Pacific journal of innovation and entrepreneurship : APJIE
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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ECONIS (ZBW)
12
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1
Competence or warmth : why do consumers pay for green advertising?
Shi, Jiarong
;
Jiang, Zihao
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2834-2857
Persistent link: https://www.econbiz.de/10014430291
Saved in:
2
Effect of green advertising attitude on collectivist consumer behavior : an integrative approach
Lee, Joseph Lok-Man
;
Liu, Vanessa
;
Cheng, Calvin
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 3008-3031
Persistent link: https://www.econbiz.de/10014486567
Saved in:
3
Big Five personality traits and green consumption : bridging the attitude-intention-behavior gap
Duong Cong Doanh
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1123-1144
Persistent link: https://www.econbiz.de/10013390989
Saved in:
4
"I buy green products for my benefits or yours" : understanding consumers' intention to purchase green products
Sun, Ying
;
Li, Tieshan
;
Wang, Shanyong
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
8
,
pp. 1721-1739
Persistent link: https://www.econbiz.de/10013391126
Saved in:
5
The influence of green brand innovativeness and value perception on brand loyalty : the moderating role of green knowledge
Lin, Jialing
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10012202445
Saved in:
6
Extending the institutional environment : the impact of internal and external factors on the green behaviors of an individual
Gleim, Mark R.
;
Smith, Jeffery S.
;
Cronin, J. J.
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 505-520
Persistent link: https://www.econbiz.de/10012202769
Saved in:
7
Intents of green advertisements
Kumar, Prashant
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 70-79
Persistent link: https://www.econbiz.de/10011613306
Saved in:
8
An evaluation of the role of green marketing and a firm's internal practices for environmental sustainability
D'Souza, Clare M.
;
Taghian, Mehdi
;
Sullivan Mort, Gillian
; …
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 600-615
Persistent link: https://www.econbiz.de/10011479473
Saved in:
9
Marketing mix strategies for closing the gap between green consumers' pro-enviromental beliefs and behaviours
Davari, Arezoo
;
Strutton, David
- In:
Journal of strategic marketing
22
(
2014
)
7
,
pp. 563-586
Persistent link: https://www.econbiz.de/10010502964
Saved in:
10
Longitudinal study of green marketing strategies that influence Millennials
Smith, Katherine Taken
;
Brower, Tracy R.
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 535-551
Persistent link: https://www.econbiz.de/10009663969
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