//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer promotion"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Sales promotion
9
Verkaufsförderung
9
Consumer behaviour
7
Konsumentenverhalten
7
Einzelhandel
2
Marketing management
2
Marketingmanagement
2
Preismanagement
2
Pricing strategy
2
Retail trade
2
Advertisements and promotions to Muslims
1
Advertising
1
Advertising effects
1
Anticipated regret
1
Asia
1
Asien
1
Beziehungsmarketing
1
China
1
Consumer ethics
1
Consumer perceptions
1
Contentious packaging
1
Cross-cultural marketing
1
Customer satisfaction
1
Decision under uncertainty
1
Devaluation
1
Developing countries
1
Discontent
1
EEG
1
Einkaufszentrum
1
Einzelhandelspreis
1
Entscheidung unter Unsicherheit
1
Entwicklungsländer
1
Environmental management
1
Equity sensitivity
1
Halal markets
1
Hypermarket
1
Immodest packaging
1
Inaction inertia
1
India
1
Indien
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
8
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
9
Author
All
Fam, Kim Shyan
2
Achtani, Dhiren
1
Almossawi, Mohammed M.
1
Barari, Mojtaba
1
Bonilla, Celia M.
1
Chang, En-chi
1
Chou, Hsuan-Yi
1
Ghaedi, Ali
1
Ghasemian, Mohammadreza
1
Izadi, Behzad
1
Khare, Arpita
1
Khattar, Manish
1
Liu, Hsin-Hsien
1
Luan, Bo
1
McNeill, Lisa S.
1
Moudrý, Dann Vit
1
Pornpitakpan, Chanthika
1
Quach, Sara
1
Richard, James E.
1
Singh, Ramendra
1
Sy-Changco, Joseph A.
1
Thaichon, Park
1
Waller, David
1
Zhang, Honghong
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
62
Journal of business research : JBR
59
Journal of retailing
46
Journal of promotion management : JPM
41
Journal of marketing research : JMR
35
Journal of marketing
24
Marketing letters : a journal of research in marketing
20
Journal of promotion management : innovations in planning and applied research
19
European journal of operational research : EJOR
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Psychology & marketing
16
The international review of retail, distribution and consumer research
16
European journal of marketing : EJM
14
Journal of the Academy of Marketing Science
14
International journal of retail & distribution management
13
Journal of consumer behaviour : an international research review
13
Journal of marketing communications
12
Quantitative marketing and economics : QME
12
SpringerLink / Bücher
12
International journal of production economics
11
The journal of product & brand management
11
International journal of hospitality management
10
International journal of market research
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
The journal of consumer marketing
9
Working paper / National Bureau of Economic Research, Inc.
9
Journal of advertising research
8
The service industries journal
8
Company and customer relations
7
International journal of production research
7
Journal of business economics : JBE
7
Journal of revenue and pricing management
7
Marketing : ZFP ; journal of research and management
7
NBER working paper series
7
Sport marketing quarterly : preferred journal of the Sport Marketing Association
7
The journal of personal selling & sales management : JPSSM
7
American journal of agricultural economics
6
Faculty & research / Insead : working paper series
6
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara
;
Barari, Mojtaba
;
Thaichon, Park
;
Moudrý, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Saved in:
2
Neuropsychological responses of consumers to promotion strategies and the decision to buy sports products
Izadi, Behzad
;
Ghaedi, Ali
;
Ghasemian, Mohammadreza
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1203-1221
Persistent link: https://www.econbiz.de/10013391017
Saved in:
3
Effects of quantity promotional frames on inaction inertia
Liu, Hsin-Hsien
;
Chou, Hsuan-Yi
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
7
,
pp. 1416-1435
Persistent link: https://www.econbiz.de/10013391095
Saved in:
4
Sales promotion : the role of equity sensitivity
Fam, Kim Shyan
;
Richard, James E.
;
McNeill, Lisa S.
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
9
,
pp. 1827-1848
Persistent link: https://www.econbiz.de/10013391139
Saved in:
5
Impact of religion on the effectiveness of the promotional aspect of product packages in Muslim countries
Almossawi, Mohammed M.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
5
,
pp. 687-706
Persistent link: https://www.econbiz.de/10010462613
Saved in:
6
Influence of price perception and shopping motives on Indian consumer' attitude towards retailer promotions in malls
Khare, Arpita
;
Achtani, Dhiren
;
Khattar, Manish
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
2
,
pp. 272-295
Persistent link: https://www.econbiz.de/10010349412
Saved in:
7
Managerial insights into sachet marketing strategies and popularity in the Philippines
Sy-Changco, Joseph A.
;
Pornpitakpan, Chanthika
;
Singh, …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
5
,
pp. 755-772
Persistent link: https://www.econbiz.de/10009408721
Saved in:
8
Chinese consumers' perception of hypermarket store image
Chang, En-chi
;
Luan, Bo
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10008738304
Saved in:
9
Special issue: Advertising and promotion in "new" Asia
Fam, Kim Shyan
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003849964
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->