//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Competitiveness review : CR"
~isPartOf:"EuroMed journal of business"
~isPartOf:"International journal of organizational analysis"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~person:"Arslanagic-Kalajdzic, Maja"
~person:"Balaji, M. S."
~person:"Donthu, Naveen"
~person:"Geuens, Maggie"
~person:"Richard, Marie-Odile"
~person:"Seo, Yuri"
~person:"Teng, Lefa"
~person:"Vrontis, Demetris"
~subject:"Beziehungsmarketing"
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~subject:"Kognition"
~subject:"Strategic management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 22 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Brand management
Consumer behaviour
Internet marketing
Kognition
Strategic management
Konsumentenverhalten
70
Markenführung
23
Relationship marketing
18
Brand image
17
Markenimage
17
Online-Marketing
14
Brand
13
Markenartikel
13
Advertising effects
12
Werbewirkung
12
Luxury goods
11
Luxusgüter
11
Bibliometrics
10
Bibliometrie
10
Online retailing
10
Online-Handel
10
Social Web
10
Social web
10
Emotion
9
Cognition
8
Customer satisfaction
8
Dienstleistungsqualität
8
International marketing
8
Kundenzufriedenheit
8
Service quality
8
Viral marketing
8
Virales Marketing
8
Cultural identity
7
Firm performance
7
Innovation
7
Innovation management
7
Innovationsmanagement
7
Internationales Marketing
7
Kulturelle Identität
7
Unternehmenserfolg
7
more ...
less ...
Online availability
All
Undetermined
64
Type of publication
All
Article
84
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
85
Aufsatz in Zeitschrift
85
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
Author
All
Arslanagic-Kalajdzic, Maja
Balaji, M. S.
Donthu, Naveen
Geuens, Maggie
Richard, Marie-Odile
Seo, Yuri
Teng, Lefa
Vrontis, Demetris
Laroche, Michel
30
Ko, Eunju
28
Gupta, Suraksha
19
Melewar, T. C.
19
Cleveland, Mark
16
Valette-Florence, Pierre
16
Diamantopoulos, Adamantios
15
Kim, Jungkeun
15
Mattila, Anna S.
15
Bartikowski, Boris
14
Foroudi, Pantea
14
Kim, Kyung Hoon
13
Dwivedi, Yogesh Kumar
12
Filieri, Raffaele
12
Dennis, Charles
11
Kukar-Kinney, Monika
11
Schlegelmilch, Bodo B.
10
Sharma, Piyush
10
Spielmann, Nathalie
10
Veloutsou, Cleopatra
10
Beatty, Sharon E.
9
Bigné Alcañiz, J. Enrique
9
Brenes, Esteban R.
9
Chebat, Jean-Charles
9
Kim, Seongseop
9
Krishen, Anjala S.
9
Marshall, Roger
9
Martin, Drew
9
Merchant, Altaf
9
Micevski, Milena
9
Roy, Sanjit
9
Septianto, Felix
9
Wallpach, Sylvia von
9
Woodside, Arch G.
9
more ...
less ...
Published in...
All
Competitiveness review : CR
EuroMed journal of business
International journal of organizational analysis
Journal of business ethics : JOBE
Journal of business research : JBR
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Qualitative market research : an international journal
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
14
Industrial marketing management : the international journal for industrial and high-tech firms
8
Global business & economics review
6
Journal for global business advancement : JGBA
6
Journal of retailing and consumer services
6
International marketing review
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of promotion management : JPM
4
Journal of transnational management : the official journal of the International Management Development Association
4
The journal of brand management : an international journal
4
World review of entrepreneurship, management and sustainable development
4
International journal of electronic marketing and retailing : IJEMR
3
International journal of hospitality management
3
International journal of internet marketing and advertising : IJIMA
3
Journal of consumer behaviour : an international research review
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing theory and practice
3
Journal of the Academy of Marketing Science
3
Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
3
Psychology & marketing
3
Technological forecasting & social change : an international journal
3
The journal of consumer marketing
3
The journal of product & brand management
3
The journal of services marketing
3
European journal of marketing : EJM
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of advertising : the review of marketing communications
2
International journal of managerial and financial accounting : IJMFA
2
International journal of technology marketing : IJTMkt
2
International studies of management and organization
2
Journal of Asia Business Studies
2
Journal of advertising
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of international management
2
Journal of marketing research : JMR
2
more ...
less ...
Source
All
ECONIS (ZBW)
86
Showing
1
-
10
of
86
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
2
How online grocery shopping drives private label food purchases
Verstraeten, Julie
;
Heeremans, Eva
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383069
Saved in:
3
The requisite role of emotional intelligence in customer service in the retail banking sector
Al Khoury, Grace
;
Thrassou, Alkis
;
Papasolomou, Ioanna
; …
- In:
International journal of organizational analysis
31
(
2023
)
7
,
pp. 3315-3347
Persistent link: https://www.econbiz.de/10014432343
Saved in:
4
Technology within cultures : segmenting the wired consumers in Canada, France, and the USA
Petrescu, Maria
;
Namin, Aidin
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304139
Saved in:
5
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
6
AI and digitalization in relationship management : impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
7
Big data analytics in strategic sales performance : mediating role of CRM capability and moderating role of leadership support
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
EuroMed journal of business
17
(
2022
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10013362466
Saved in:
8
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
9
Effectiveness of travel social media influencers : a case of eco-friendly hotels
Kapoor, Payal S.
;
Balaji, M. S.
;
Jiang, Yangyang
; …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
5
,
pp. 1138-1155
Persistent link: https://www.econbiz.de/10013258973
Saved in:
10
Examining the industrial buying behavior in Indian market : from behavior and cultural perspective for B2B buyers and suppliers
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
151
(
2022
),
pp. 86-99
Persistent link: https://www.econbiz.de/10013459145
Saved in:
1
2
3
4
5
6
7
8
9
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->