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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of marketing research : JMR"
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Search: subject_exact:"Sortimentspolitik"
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Retail assortment
21
Sortiment
21
Consumer behaviour
10
Konsumentenverhalten
10
Einzelhandel
6
Sortimentspolitik
6
Market research
5
Marktforschung
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Panzer, Sylvia
3
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Jorde, Corinna
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Kahn, Barbara E.
2
Kobmann, Werner
2
Robens, Herbert
2
Allenby, Greg M.
1
Berger, Jonah
1
Briesch, Richard A.
1
Buse, Christian
1
Chakravarti, Amitav
1
Chintagunta, Pradeep K.
1
Deng, Xiaoyan
1
Diehl, Kristin
1
Etkin, Jordan
1
Fox, Edward J.
1
Geyskens, Inge
1
Gielens, Katrijn
1
Gijsbrechts, Els
1
Gu, Zheyin
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Hamilton, Ryan
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Hasegawa, Shohei
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Kummer, Hans-Ulrich
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Lee, Hyojin
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Liu, Wendy
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Morwitz, Vicki G.
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Németh, Zsuzsa
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Ratner, Rebecca K.
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Sela, Aner
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Terui, Nobuhiko
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Townsend, Claudia
1
Trudel, Remi
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Unnava, Hanumantha Rao
1
Whitley, Sarah C.
1
Yang, Sha
1
Ülkümen, Gülden
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Europäische Hochschulschriften / 5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of marketing research : JMR
European journal of operational research : EJOR
24
Journal of retailing and consumer services
24
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Journal of retailing
16
Manufacturing & service operations management : M & SOM
16
Operations research
10
Sortimentsstrategien in Industrie und Handel
9
The international review of retail, distribution and consumer research
9
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Operations research letters
7
Production and operations management : an international journal of the Production and Operations Management Society
7
Retail supply chain management : quantitative models and empirical studies
7
Journal of economics & management strategy : JEMS
6
Omega : the international journal of management science
6
Schriften zu Marketing und Management
6
Marketing : ZFP ; journal of research and management
5
International journal of retail & distribution management
4
Journal of business research : JBR
4
Journal of revenue and pricing management
4
Marketing-Controlling mit POS-Daten : Analyseverfahren für mehr Erfolg in der Konsumgüterwirtschaft
4
Retailing in the 21st century : current and future trends
4
SFB 649 discussion paper
4
Schriften zu Distribution und Handel
4
Springer eBook Collection
4
CESifo working papers
3
Computers & operations research : and their applications to problems of world concern ; an international journal
3
Discussion papers / Deutsches Institut für Wirtschaftsforschung
3
Faculty research papers / The Fuqua School of Business, Duke University
3
Gabler Edition Wissenschaft
3
Handelscontrolling : neue Ansätze aus Theorie und Praxis zur Steuerung von Handelsunternehmen
3
International journal of production economics
3
Journal of food products marketing
3
Journal of marketing
3
Journal of marketing research
3
Production and operations management : the flagship research journal of the Production and Operations Management Society
3
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
3
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ECONIS (ZBW)
23
USB Cologne (EcoSocSci)
2
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1
The influence of purchase motivation on perceived preference uniqueness and assortment size choice
Whitley, Sarah C.
;
Trudel, Remi
;
Kurt, Didem
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 710-724
Persistent link: https://www.econbiz.de/10011951044
Saved in:
2
A "wide" variety : effects of horizontal versus vertical display on assortment processing, perceived variety, and choice
Deng, Xiaoyan
;
Kahn, Barbara E.
;
Unnava, Hanumantha Rao
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 682-698
Persistent link: https://www.econbiz.de/10011600533
Saved in:
3
Internationale Sortimentsgestaltung und -steuerung auf Basis von Category Management
Németh, Zsuzsa
-
2010
Persistent link: https://www.econbiz.de/10008689094
Saved in:
4
The "visual preference heuristic" : the influence of visual versus verbal depiction on assortment processing, perceived variety, and choice overload
Townsend, Claudia
;
Kahn, Barbara E.
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
5
,
pp. 993-1015
Persistent link: https://www.econbiz.de/10010253782
Saved in:
5
The dynamic impact of variety among means on motivation
Etkin, Jordan
;
Ratner, Rebecca K.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
6
,
pp. 1076-1092
Persistent link: https://www.econbiz.de/10009540256
Saved in:
6
Dynamic brand satiation
Hasegawa, Shohei
;
Terui, Nobuhiko
;
Allenby, Greg M.
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 842-853
Persistent link: https://www.econbiz.de/10009688794
Saved in:
7
Proliferating private-label portfolios : how introducing economy and premium private labels influences brand choice
Geyskens, Inge
;
Gielens, Katrijn
;
Gijsbrechts, Els
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 791-807
Persistent link: https://www.econbiz.de/10008665418
Saved in:
8
Great expectations?! : assortment size, expectations, and satisfaction
Diehl, Kristin
;
Poynor, Cait
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 312-322
Persistent link: https://www.econbiz.de/10003965475
Saved in:
9
Quantity-discount-dependent consumer preferences and competitive nonlinear pricing
Gu, Zheyin
;
Yang, Sha
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1100-1113
Persistent link: https://www.econbiz.de/10008796518
Saved in:
10
Categories create mind-sets : the effect of exposure to broad versus narrow categorizations on subsequent, unrelated decisions
Ülkümen, Gülden
;
Chakravarti, Amitav
;
Morwitz, Vicki G.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 659-671
Persistent link: https://www.econbiz.de/10009235362
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