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~isPartOf:"Journal of Asia Pacific business"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of general management"
~subject:"Firmenimage"
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Search: person:"Melewar, T.C."
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Firmenimage
Brand management
11
Markenführung
11
Corporate reputation
10
Consumer behaviour
8
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8
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6
Markenimage
6
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5
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Melewar, T. C.
10
Dennis, Charles
4
Foroudi, Pantea
4
Ageeva, Elena
2
Jin, Zhongqi
2
Ackfeldt, Anna-Lena
1
Ali, Raza
1
Bang, Nguyen
1
Devereux, Luke
1
Dinnie, Keith
1
Glanfield, Keith
1
Gupta, Suraksha
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Hemsley-Brown, Jane
1
Hussain, Shahzeb
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Kitchen, Philip J.
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Lange, Thomas
1
Lynch, Richard L.
1
Pantano, Eleonora
1
Priporas, Constantinos-Vasilios
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Shaalan, Ahmed
1
Sharifah Faridah Syed Alwi
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Tourky, Marwa
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Wilson, Elizabeth J.
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Journal of Asia Pacific business
Journal of business research : JBR
Journal of general management
International studies of management and organization
8
Journal of marketing communications
3
Journal of world business : JWB
3
Qualitative market research : an international journal
3
The marketing review
3
European journal of marketing : EJM
2
Marketing intelligence & planning
2
The journal of brand management : an international journal
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review
1
Corporate reputation review : an international journal
1
European business review
1
Facets of corporate identity, communication, and reputation
1
Handbook of corporate communication and public relations : pure and applied
1
Journal of marketing management : MM
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Routledge studies in marketing
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ECONIS (ZBW)
10
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1
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
2
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
3
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
4
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
5
Cues adopted by consumers in examining corporate website favorability : an empirical study of financial institutions in the UK and Russia
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 15-32
Persistent link: https://www.econbiz.de/10012007156
Saved in:
6
Corporate branding's influence on front-line employee and consumer value co-creation in UK household consumer markets
Glanfield, Keith
;
Ackfeldt, Anna-Lena
;
Melewar, T. C.
- In:
Journal of general management
43
(
2017/2018
)
2
,
pp. 63-69
Persistent link: https://www.econbiz.de/10011912157
Saved in:
7
Examining the influence of corporate website favorability on corporate image and corporate reputation : findings from fsQCA
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 287-304
Persistent link: https://www.econbiz.de/10011881789
Saved in:
8
Exploring brand identity, meaning, image, and reputation (BIMIR) in higher education : a special section
Hemsley-Brown, Jane
;
Melewar, T. C.
;
Bang, Nguyen
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3019-3022
Persistent link: https://www.econbiz.de/10011507891
Saved in:
9
The moderating influences on the relationship of corporate reputation with its antecedents and consequences : a meta-analytic review
Ali, Raza
;
Lynch, Richard L.
;
Melewar, T. C.
;
Jin, Zhongqi
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 1105-1117
Persistent link: https://www.econbiz.de/10010517089
Saved in:
10
Linking corporate logo, corporate image, and reputation : an examination of consumer perceptions in the financial setting
Foroudi, Pantea
;
Melewar, T. C.
;
Gupta, Suraksha
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2269-2281
Persistent link: https://www.econbiz.de/10010401999
Saved in:
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